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Glossary

Distributors are the companies that purchase and sell on their own account however tend to deal in the goods of solely specific manufacturers.

Distributors are the companies that purchase and sell on their own account however tend to deal in the goods of solely specific manufacturers.

Divest is a technique based on the Boston Group Matrix. Here the company can divest the SBU by phasing it out or selling it in order to use the resources elsewhere (for example investing in the more ...

Divest is a technique based on the Boston Group Matrix. Here the company can divest the SBU by phasing it out or selling it in order to use the resources elsewhere (for example investing in the more Read article

Dogs is a term utilized in the Boston Group Matrix. Unsurprisingly, the term “dogs” refers to businesses or products that have a low relative share in unattractive, low-growth markets. Dogs could generate enough money to break even, ...

Dogs is a term utilized in the Boston Group Matrix. Unsurprisingly, the term “dogs” refers to businesses or products that have a low relative share in unattractive, low-growth markets. Dogs could generate enough money to break even, Read article

“We’re a full service digital agency” – I’ve heard it so many times. But search for a definition of what this mysterious “full service” actually means and you won’t be ...

“We’re a full service digital agency” – I’ve heard it so many times. But search for a definition of what this mysterious “full service” actually means and you won’t be Read article