The advertising budget is the estimation of a company’s promotional expenditures over a period of time. The advertising budget is the amount of money a company is willing to allocate to accomplish its marketing objectives. It is ...
The advertising budget is the estimation of a company’s promotional expenditures over a period of time. The advertising budget is the amount of money a company is willing to allocate to accomplish its marketing objectives. It is Read article →
After-sales service is the services received after the original goods or services have been paid for and/or delivered. Often this service is provided as part of a warranty or guarantee scheme.
After-sales service is the services received after the original goods or services have been paid for and/or delivered. Often this service is provided as part of a warranty or guarantee scheme.
The agent is part of the distribution channel. An agent is effectively a wholesaler who represents buyers and sellers on a relatively permanent basis, performs only a few functions, and does not take title to goods.
The agent is part of the distribution channel. An agent is effectively a wholesaler who represents buyers and sellers on a relatively permanent basis, performs only a few functions, and does not take title to goods.
Aggregation is a concept of market segmentation that assumes that most consumers are alike. A library of the past had an ‘opening day’ collection of materials, that could be found in most towns and cities. Today’s libraries ...
Aggregation is a concept of market segmentation that assumes that most consumers are alike. A library of the past had an ‘opening day’ collection of materials, that could be found in most towns and cities. Today’s libraries Read article →
Affiliate marketing is a way of advertising a business's products or services. In this kind of marketing, the advertiser only pays for real results – sales or registrations, or subscriptions. Affiliate marketing has four main players: the merchant (also ...
Affiliate marketing is a way of advertising a business's products or services. In this kind of marketing, the advertiser only pays for real results – sales or registrations, or subscriptions. Affiliate marketing has four main players: the merchant (also Read article →
Definition: Rep Firm is an Ad Sales Partner having expertise in single-site sales. Information: Site representation firms (or rep firms) work as a marketing sales structure that has been outsourced. They emphasize better traffic and reputable sites. ...
Definition: Rep Firm is an Ad Sales Partner having expertise in single-site sales. Information: Site representation firms (or rep firms) work as a marketing sales structure that has been outsourced. They emphasize better traffic and reputable sites. Read article →
Definition: The ads that show on the webpage behind the present web browser. Information: Pop-up ads and pop-under ads are a little similar in nature. Although pop-up ads appear and are shut down swiftly, whereas pop-under ads ...
Definition: The ads that show on the webpage behind the present web browser. Information: Pop-up ads and pop-under ads are a little similar in nature. Although pop-up ads appear and are shut down swiftly, whereas pop-under ads Read article →
Definition The advertisement which shows in a new browser window. Information There are different varieties of pop-up windows. In a standard web window, they come with the features of minimizing, closing, and maximizing. Pop-up ads are disliked ...
Definition The advertisement which shows in a new browser window. Information There are different varieties of pop-up windows. In a standard web window, they come with the features of minimizing, closing, and maximizing. Pop-up ads are disliked Read article →
Definition: A website containing a suite of most-accessed services, and serve as a starting point and frequent gateway to the browser or the specific niche topic. Information: Usually, services like search engine directories, emails, news, stock quotes, ...
Definition: A website containing a suite of most-accessed services, and serve as a starting point and frequent gateway to the browser or the specific niche topic. Information: Usually, services like search engine directories, emails, news, stock quotes, Read article →
Definition It is a coded professional theme that one needs to pay to get access to. Information Basically, it doesn’t need to say that a free WordPress theme doesn’t cost you money and a premium theme does. ...
Definition It is a coded professional theme that one needs to pay to get access to. Information Basically, it doesn’t need to say that a free WordPress theme doesn’t cost you money and a premium theme does. Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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