Definition: A pass-along rate refers to the measure of the individuals who carry messages or files across. Information: Pass-along rates are a standard for word-of-mouth advertising. Articles conventionally passed involve email messages, Web pages, and multimedia files, ...
Definition: A pass-along rate refers to the measure of the individuals who carry messages or files across. Information: Pass-along rates are a standard for word-of-mouth advertising. Articles conventionally passed involve email messages, Web pages, and multimedia files, Read article →
Definition: Page view refers to the demand to load a particular HTML page. Information: A page view confers to being significant to the standards they perform a role in a website's income model. If a website generates ...
Definition: Page view refers to the demand to load a particular HTML page. Information: A page view confers to being significant to the standards they perform a role in a website's income model. If a website generates Read article →
Definition: An outbound link refers to a link to a website that locates outside of your site. Information: These links direct users away from your site. Several site proprietors may have different perceptions about an outbound link ...
Definition: An outbound link refers to a link to a website that locates outside of your site. Information: These links direct users away from your site. Several site proprietors may have different perceptions about an outbound link Read article →
Definition: Pagejacking refers to the act of stealing a page from the primary site and publishing a copy or near-copy) at another website. Information: Pagejacking does not confer to getting access to a page on the primary ...
Definition: Pagejacking refers to the act of stealing a page from the primary site and publishing a copy or near-copy) at another website. Information: Pagejacking does not confer to getting access to a page on the primary Read article →
Definition: Organic research refers to the outstanding entries in a search engine determined from the data's pertinence concerning keyword inquiry contrasting all the other data recorded on the web. Information: Usually, search traffic breaks into organic and ...
Definition: Organic research refers to the outstanding entries in a search engine determined from the data's pertinence concerning keyword inquiry contrasting all the other data recorded on the web. Information: Usually, search traffic breaks into organic and Read article →
Definition: When more persons make use of a service, it becomes more popular, thus attracting a multitude of adopters. Information: Grape-vine usually serves to give birth to the network effect. By an evaluation of a network’s span ...
Definition: When more persons make use of a service, it becomes more popular, thus attracting a multitude of adopters. Information: Grape-vine usually serves to give birth to the network effect. By an evaluation of a network’s span Read article →
Definition: The rules of conduct for appropriate online manners are known as netiquette (a portmanteau of ‘net’ and ‘etiquette’). Information: Famous rules of conduct in the online arena, such as forums, emails, messages, are known as netiquette. ...
Definition: The rules of conduct for appropriate online manners are known as netiquette (a portmanteau of ‘net’ and ‘etiquette’). Information: Famous rules of conduct in the online arena, such as forums, emails, messages, are known as netiquette. Read article →
Definition: The transition from one webpage to another is facilitated by it. Information: Nobody gives navigation too much thought; still, it holds immense importance when it comes to transitioning from the home page to other pages. If ...
Definition: The transition from one webpage to another is facilitated by it. Information: Nobody gives navigation too much thought; still, it holds immense importance when it comes to transitioning from the home page to other pages. If Read article →
Definition: To enhance the ultimate advertising strategy, it is a technique in advertising research in which a multitude of variables in a controlled environment is altered at the same time, and the resultant strategies are then evaluated. ...
Definition: To enhance the ultimate advertising strategy, it is a technique in advertising research in which a multitude of variables in a controlled environment is altered at the same time, and the resultant strategies are then evaluated. Read article →
Definition: When different captivating features such as deactivating the ‘back’ button or displaying pop-up ads are used to keep the viewer hinged to a site. Information: On the internet, mousetrapping is considered one of the most rigorous ...
Definition: When different captivating features such as deactivating the ‘back’ button or displaying pop-up ads are used to keep the viewer hinged to a site. Information: On the internet, mousetrapping is considered one of the most rigorous Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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Jeff commented on: MoM
Clear and well structured explanation of the MoM metric. I especially like how the examples make the calculation…Finley commented on: Icons8: The Platform That Actually Broke the Icon Curse
This post is chaotic in the best possible way and also painfully accurate. Icon inconsistency really does wreck…Joshua Pratt commented on: Affiliate marketing - what is it?
It’s exciting to see the call for marketing services for festivals in Malta! Festivals are an excellent opportunity…Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…