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Glossary

Definition: As compared to plain text email, this email is designed by employing HTML. Information: The visual appeal of the web is brought to the email inbox through HTML email. The email inbox was earlier featured with ...

Definition: As compared to plain text email, this email is designed by employing HTML. Information: The visual appeal of the web is brought to the email inbox through HTML email. The email inbox was earlier featured with Read article

Definition: A banner ad commonly utilizing user-friendly features rather than (or in combination with) the conventional graphical parts. Information: For search sections and menus, HTML banners are commonly employed, enabling interaction even before the viewer lands on ...

Definition: A banner ad commonly utilizing user-friendly features rather than (or in combination with) the conventional graphical parts. Information: For search sections and menus, HTML banners are commonly employed, enabling interaction even before the viewer lands on Read article

Definition: Lead magnet confers to a product proposed to prospects against the demand for contact information, generally to register into an email list. Information: Lead magnets enhance the exchange rates for lead production pursuits. Becoming a lead ...

Definition: Lead magnet confers to a product proposed to prospects against the demand for contact information, generally to register into an email list. Information: Lead magnets enhance the exchange rates for lead production pursuits. Becoming a lead Read article

Definition: Lead magnet confers to a product proposed to prospects against the demand for contact information, generally to register into an email list. Information: Lead magnets enhance the exchange rates for lead production pursuits. Becoming a lead ...

Definition: Lead magnet confers to a product proposed to prospects against the demand for contact information, generally to register into an email list. Information: Lead magnets enhance the exchange rates for lead production pursuits. Becoming a lead Read article

Definition: When a file is requested from the webserver is called HIT. Information: ‘Hit’ has been wrongly used by people since long. It is wrongly associated with special viewers, visits, page traffic, or a combination of these. ...

Definition: When a file is requested from the webserver is called HIT. Information: ‘Hit’ has been wrongly used by people since long. It is wrongly associated with special viewers, visits, page traffic, or a combination of these. Read article

Definition: When a company wants to sell unsold products, they run self-promotional ads through its social media platform which are called house ads. Information: Unsold products give rise to house ads. Numerous ad spaces are comparatively inflexible, ...

Definition: When a company wants to sell unsold products, they run self-promotional ads through its social media platform which are called house ads. Information: Unsold products give rise to house ads. Numerous ad spaces are comparatively inflexible, Read article

Definition: When a person writes a blog post for another blog as the featured writer on an ad-hoc basis. Information: An author can improve upon his/her literary standing and repute through guest blogging. Even if one’s content ...

Definition: When a person writes a blog post for another blog as the featured writer on an ad-hoc basis. Information: An author can improve upon his/her literary standing and repute through guest blogging. Even if one’s content Read article

Definition: When minimal resources yield maximum outcomes, this is known as unconventional or guerilla marketing. Information: Jay Conrad Levinson coined this term. By Guerilla marketing we focus more on the wisdom behind marketing and not the dollars. ...

Definition: When minimal resources yield maximum outcomes, this is known as unconventional or guerilla marketing. Information: Jay Conrad Levinson coined this term. By Guerilla marketing we focus more on the wisdom behind marketing and not the dollars. Read article

Definition: Google’s feature whereby search results are suggested while the user types in his/her query. Information: On average, an individual takes about 10 seconds to type in a query in the search box, press enter, and wait ...

Definition: Google’s feature whereby search results are suggested while the user types in his/her query. Information: On average, an individual takes about 10 seconds to type in a query in the search box, press enter, and wait Read article

Definition: Data Studio allows clients to create customized reports with Google’s advertising services data as well as extrinsic resources. It is free. Information: For users who want to expand their working space beyond Google Analytics’ data and ...

Definition: Data Studio allows clients to create customized reports with Google’s advertising services data as well as extrinsic resources. It is free. Information: For users who want to expand their working space beyond Google Analytics’ data and Read article