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Glossary

The term eCPM, or effective cost per mille, is a key metric that publishers use to evaluate the revenue generated from every one thousand ad impressions displayed on their app ...

The term eCPM, or effective cost per mille, is a key metric that publishers use to evaluate the revenue generated from every one thousand ad impressions displayed on their app Read article

Data plays a vital role in the success of businesses that operate online, as it serves as a foundation for customer service and provides insights into customer preferences, feedback, and ...

Data plays a vital role in the success of businesses that operate online, as it serves as a foundation for customer service and provides insights into customer preferences, feedback, and Read article

Definition: It is the effectual amount of money over a thousand impressions. It especially refers to effectual cost contained in every thousand. Information: eCPM aids in measuring media with the help of various payment procedures in such ...

Definition: It is the effectual amount of money over a thousand impressions. It especially refers to effectual cost contained in every thousand. Information: eCPM aids in measuring media with the help of various payment procedures in such Read article

Definition Advertising of services or products through email is known as email marketing. Information: Email is a multifaceted channel. It includes formats such as plain text, rich media, and HTML. The content in it can be personalized ...

Definition Advertising of services or products through email is known as email marketing. Information: Email is a multifaceted channel. It includes formats such as plain text, rich media, and HTML. The content in it can be personalized Read article

Definition: Ezine refers to a computerized magazine, distributed through a Web site or an email newsletter. Information: Ezines are diverse in size and reach, ranging from infrequent newsletters seizing a few subscribers to daily journals capturing several ...

Definition: Ezine refers to a computerized magazine, distributed through a Web site or an email newsletter. Information: Ezines are diverse in size and reach, ranging from infrequent newsletters seizing a few subscribers to daily journals capturing several Read article

Definition: Exclusivity refers to an agreement term in which a party yields another party the sole rights regarding a specific trade function. Information: A few advertising networks command exclusivity. Others do not require exclusivity, though they propose much greater ...

Definition: Exclusivity refers to an agreement term in which a party yields another party the sole rights regarding a specific trade function. Information: A few advertising networks command exclusivity. Others do not require exclusivity, though they propose much greater Read article

Definition: Email Spam refers to an undesired and unrequested email. Information: The interpretation of email spam is imprecise as everyone has their specific definition of what it means. As it persists, an individual has a different perception ...

Definition: Email Spam refers to an undesired and unrequested email. Information: The interpretation of email spam is imprecise as everyone has their specific definition of what it means. As it persists, an individual has a different perception Read article

Early adopters are the people who choose new products carefully and are often consulted by people from the remaining adopter categories.

Early adopters are the people who choose new products carefully and are often consulted by people from the remaining adopter categories.

Early majority is usually referred to the number of people who adopt specific products or services prior to the average person.

Early majority is usually referred to the number of people who adopt specific products or services prior to the average person.

E-commerce, also known as eCommerce and electronic commerce is related to the purchasing and selling of products and services over online systems such as the Internet or other computer networks.

E-commerce, also known as eCommerce and electronic commerce is related to the purchasing and selling of products and services over online systems such as the Internet or other computer networks.