Below is the answer and explanation for the question why should your business use performance planner?

Why should your business use performance planner?

• It validates budgets against other vendors in the same market.
• It is the only ad budgeting software on the market.
• It helps businesses determine a go-to-market strategy.
• It makes recommendations that are validated using machine learning. ✅

correct answer

It makes recommendations that are validated using machine learning. ✅

explanation

Performance planner is a new forecasting tool that uses machine learning to reveal the possibilities for your Google Ads campaigns.

Performance planner uses a combination of account history and machine learning to power forecasts. In Google Ads tools, forecasts must meet a certain level of accuracy.

Google Ads uses machine learning to fine-tune forecasts and achieve a higher level of accuracy.

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