Below is the answer and explanation for the question while managing a successful Google Ads campaign, why would you choose automated bidding instead of manual bidding?\

While managing a successful Google Ads campaign, why would you choose automated bidding instead of manual bidding?

• Because users intent and their likelihood to complete valuable actions for your business hardly vary based on location, time, or device
• Because cross-referencing data with context to establish intent and set the appropriate bid is a more simple, direct task
• Because bid automation is a standard capability in the market that allows a lesser degree of۔ precision, based on the conversion opportunity of each auction
• Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding ✅

correct answer

Because given the dynamic nature of Google’s auctions, the appropriate bid can often be a moving target that is challenging to reach at scale when using manual bidding ✅

explanation

While managing a successful Google Ads campaign, you should choose automated bidding. Setting the appropriate bid is a complex but essential challenge.

Given the dynamic nature of our auctions, the appropriate bid can often be a moving target that’s challenging to reach at scale when using manual bidding.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

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