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Which type of automated bidding strategy is Target return on ad spend (ROAS)?

Below is the answer and explanation for the question which type of automated bidding strategy is target return on ad spend (ROAS)?

Which type of automated bidding strategy is Target return on ad spend (ROAS)?

  • Consideration-focused bidding
  • Conversion-focused bidding
  • Awareness-based bidding
  • Revenue-focused bidding âś…

correct answer

Revenue-focused bidding âś…

explanation

Target ROAS comes under a “Revenue-focused Bidding” automated bidding strategy. Choose this bid strategy if you’re tracking the revenue or value associated with your conversions and want to maximize it.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

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