Which report and metric should you analyze to see how often your client’s ads are showing above search results in comparison with other advertisers?
Below is the answer and explanation for which report and metric should you analyze to see how often your client’s ads are showing above search results in comparison with other advertisers?
Which report and metric should you analyze to see how often your client’s ads are showing above search results in comparison with other advertisers?
- Top of page rate metric from the auction insights report. âś…
- Average position metric from the top mover report.
- Ad average position metric from the paid and organic report.
- Ad group data that you customize with the report editor.
Correct answer
Top of page rate metric from the auction insights report. âś…
Explanation
The auction insights report lets you compare your performance with other advertisers who are participating in the same auctions that you are. This information can help you make strategic decisions about bidding and budgeting choices by showing you where you’re succeeding and where you may be missing opportunities for improved performance. The auction insights report is available for both search and shopping campaigns.
Given above is the answer and explanation for the question which report and metric should you analyze to see how often your client’s ads are showing above search results in comparison with other advertisers?
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