Below is the answer and explanation for when creating a Google app campaign, what determines a campaign bidding strategy?

When creating a Google app campaign, what determines a campaign bidding strategy?

• The number of downloads the app has.
• The industry standard for that particular app.
• The total value of the campaign budget.
• The target-user settings of the campaign. ✅

Correct answer

The target-user settings of the campaign. ✅

Explanation

Using goals you’ve already defined will help determine the focus and target-user settings of your campaign. Those selections will, in turn, determine your campaign bidding strategy. Your bidding strategy will be automatically selected based on your campaign focus and target users.

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