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What report tracks Floodlight attribution in Reporting?

Below is the answer and explanation for what report tracks floodlight attribution in reporting?

What report tracks floodlight attribution in reporting?

  • Insights.
  • Cookie reach overlap.
  • Path to conversion. âś…
  • Floodlight impressions.

Correct answer

Path to conversion. âś…

Explanation

You can create path to conversion (P2C) reports in report builder, enabling you to understand how users were exposed to your advertising in the lead-up to a conversion. Path to conversion report tracks floodlight attribution in reporting.

The above question is related to Google campaign manager. You can find all the updated questions and answers related to Google campaign manager on the “Google campaign manager certification” page. If you find any updates in questions or answers, do comment on this page and let us know. I will update the answers as soon as possible.

To learn more about Google campaign certification: Skillshop Google campaign manager certification.

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