What is a buyer persona? (Duplicate 2)
Below is the answer and explanation for what is a buyer persona?
What is a buyer persona?
- A realistic representation of your current customers based on their prior purchases and NPS scores.
- A semi-fictional representation of your ideal customer based on real data and some select educated speculation. ✅
- A detailed profile of one of your existing customers with real data and quotes from them.
- A fictional representation of your ideal customer based on your gut feelings and intuition about who needs your products and services.
Correct answer
A semi-fictional representation of your ideal customer based on real data and some select educated speculation. ✅
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