Below is the answer and explanation for what are two main benefits of using search audience solutions?

What are two main benefits of using search audience solutions?

• Identifying the most effective ad schedules to get the best results from your budget.
• Reviewing missed opportunities with regards to ad extensions and ad variations.
• Getting detailed insights into which bid strategies can work best for your search network campaigns.
• Making the right bids when certain groups of people are searching for your product or services. ✅
  
• Reaching different audience segments with unique messaging that is highly relevant to them. ✅
  

Correct answer

• Making the right bids when certain groups of people are searching for your product or services. ✅
  
• Reaching different audience segments with unique messaging that is highly relevant to them. ✅

Explanation

Google’s audience solutions allow you to create audience lists based on a multitude of signals, then layer those audience lists onto your ad groups. Successful advertisers work to close the gap by creating different segments of customers and building personalized and relevant experiences for each stage of the customer journey.

Given above is the answer and explanation for the question what are two main benefits of using search audience solutions?

Read all the Google ads search certification answers.

Learn more about google ads search certification:  Google ads search Skillshop