Below is the answer and explanation for the question what are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)

What are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)

• Target return on ad spend
• Enhanced cost-per-click
• Target on-page position
• Target cost-per-acquisition ✅
• Maximize conversions ✅

correct answers

Target cost-per-acquisition ✅

Maximize conversions ✅

explanation

There are the two types of bidding approaches available for TrueView for action to help drive conversions:
Target cost-per-acquisition: With target CPA bidding, the campaign always works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization.
Maximize conversions: With maximize conversions, the campaign captures as many conversions as possible within a given budget.

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