URL (Uniform Resource Locator)
Definition:
A URL refers to the whereabouts of a resource on the Internet.
Information:
A URL is known as a universal resource locator that involves a protocol (ex. HTTP, FTP), the domain name (or IP address), and a piece of additional path information (folder/file).
A URL can approach web page files, image files, or other files maintained by HTTP protocol throughout the Web.
URLs are essential for advertisers because they are a vital segment of the maxim “Add URL”; it is the submission method for a website or a page to another website, typically a search engine or a directory.
Related Terms:
Sites
Helpful Articles to Understand URL:
URLs! URLs! URLs!
A List Apart (2000)
How to Succeed with URLs
A List Apart (October 12, 2001)
Check out other Glossary Articles on Online Advertising Glossary and Digital Marketing Glossary
Was this article helpful?
Support us to keep up the good work and to provide you even better content. Your donations will be used to help students get access to quality content for free and pay our contributors’ salaries, who work hard to create this website content! Thank you for all your support!
Reaction to comment: Cancel reply