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the fundamentals of digital marketing google

Fill in the blank: When search engines use factors like geolocation, IP address and location-based search terms to produce geographically tailored results, this is called _____________.

Below is the answer and explanation for fill in the blank: when search engines use factors like geolocation, IP address and location-based search terms to produce geographically tailored results, this is called. Fill in the blank: when ...

Below is the answer and explanation for fill in the blank: when search engines use factors like geolocation, IP address and location-based search terms to produce geographically tailored results, this is called. Fill in the blank: when Read article

When looking to create video content for your marketing strategy, what three best practices should you look to include?

Below is the answer and explanation for when looking to create video content for your marketing strategy, what three best practices should you look to include? When looking to create video content for your marketing strategy, what ...

Below is the answer and explanation for when looking to create video content for your marketing strategy, what three best practices should you look to include? When looking to create video content for your marketing strategy, what Read article

Mobile apps are a great tool to engage with customers on the go. What is one of the major benefits of a mobile app over a website?

Below is the answer and explanation for mobile apps are a great tool to engage with customers on the go. What is one of the major benefits of a mobile app over a website? Mobile apps are ...

Below is the answer and explanation for mobile apps are a great tool to engage with customers on the go. What is one of the major benefits of a mobile app over a website? Mobile apps are Read article

How do you handle data in analytics to gain greater insights into our audience’s behaviour?

Below is the answer and explanation for how do you handle data in analytics to gain greater insights into our audience’s behaviour? How do you handle data in analytics to gain greater insights into our audience’s behaviour? ...

Below is the answer and explanation for how do you handle data in analytics to gain greater insights into our audience’s behaviour? How do you handle data in analytics to gain greater insights into our audience’s behaviour? Read article

When it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you?

Below is the answer and explanation for when it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you? When it comes to ...

Below is the answer and explanation for when it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you? When it comes to Read article

Using social media for business purposes can be very different to running personal profiles. If you’re looking to attract people to your social network, what tone of voice should you consider?

Below is the answer and explanation for using social media for business purposes can be very different to running personal profiles. If you’re looking to attract people to your social network, what tone of voice should you ...

Below is the answer and explanation for using social media for business purposes can be very different to running personal profiles. If you’re looking to attract people to your social network, what tone of voice should you Read article

What can you do to help your videos appear in search results?

Below is the answer and explanation for what can you do to help your videos appear in search results? What can you do to help your videos appear in search results? Make the content really interesting. Give ...

Below is the answer and explanation for what can you do to help your videos appear in search results? What can you do to help your videos appear in search results? Make the content really interesting. Give Read article

Fill the blank: When it comes to promoting a business locally, search engines can _______________ your business in the search results page if the user is near your location.

Below is the answer and explanation for fill the blank: when it comes to promoting a business locally, search engines can your business in the search results page if the user is near your location. Fill the ...

Below is the answer and explanation for fill the blank: when it comes to promoting a business locally, search engines can your business in the search results page if the user is near your location. Fill the Read article

When it comes to web analytics, what insights can you gather using analytics tools?

Below is the answer and explanation for when it comes to web analytics, what insights can you gather using analytics tools? When it comes to web analytics, what insights can you gather using analytics tools? What websites ...

Below is the answer and explanation for when it comes to web analytics, what insights can you gather using analytics tools? When it comes to web analytics, what insights can you gather using analytics tools? What websites Read article

Which of the following is a benefit of display advertising over search advertising?

Below is the answer and explanation for which of the following is a benefit of display advertising over search advertising? Which of the following is a benefit of display advertising over search advertising? Display advertising is cheaper ...

Below is the answer and explanation for which of the following is a benefit of display advertising over search advertising? Which of the following is a benefit of display advertising over search advertising? Display advertising is cheaper Read article

When trying to promote your business locally, what three key bits of information should be present in your directory listing?

Below is the answer and explanation for when trying to promote your business locally, what three key bits of information should be present in your directory listing? When trying to promote your business locally, what three key ...

Below is the answer and explanation for when trying to promote your business locally, what three key bits of information should be present in your directory listing? When trying to promote your business locally, what three key Read article

When it comes to email marketing, what do we mean by the term A/B testing?

Below is the answer and explanation for when it comes to email marketing, what do we mean by the term A/B testing? When it comes to email marketing, what do we mean by the term A/B testing? ...

Below is the answer and explanation for when it comes to email marketing, what do we mean by the term A/B testing? When it comes to email marketing, what do we mean by the term A/B testing? Read article

To improve your website’s SEO performance, when should you consider updating your SEO plan?

Below is the answer and explanation for to improve your website’s SEO performance, when should you consider updating your SEO plan? To improve your website’s SEO performance, when should you consider updating your SEO plan? When you write ...

Below is the answer and explanation for to improve your website’s SEO performance, when should you consider updating your SEO plan? To improve your website’s SEO performance, when should you consider updating your SEO plan? When you write Read article

If the analytics for your video campaign shows people are only watching the first few seconds of your video, what can you do to try and amend this?

Below is the answer and explanation for if the analytics for your video campaign shows people are only watching the first few seconds of your video, what can you do to try and amend this? If the ...

Below is the answer and explanation for if the analytics for your video campaign shows people are only watching the first few seconds of your video, what can you do to try and amend this? If the Read article

Google Search Console “Crawl” reports let you monitor…?

Below is the answer and explanation for Google search console “crawl” reports let you monitor? Google search console “crawl” reports let you monitor? If potential customers can access your web pages. If Google can view your web ...

Below is the answer and explanation for Google search console “crawl” reports let you monitor? Google search console “crawl” reports let you monitor? If potential customers can access your web pages. If Google can view your web Read article

Which search query would trigger an ad based on this keyword: [London portrait photographer]?

Below is the answer and explanation for which search query would trigger an ad based on this keyword: [London portrait photographer]? Which search query would trigger an ad based on this keyword: [London portrait photographer]? Portrait photographer ...

Below is the answer and explanation for which search query would trigger an ad based on this keyword: [London portrait photographer]? Which search query would trigger an ad based on this keyword: [London portrait photographer]? Portrait photographer Read article

We use them every day, but what is the overall purpose of a search engine?

Below is the answer and explanation for we use them every day, but what is the overall purpose of a search engine? We use them every day, but what is the overall purpose of a search engine? ...

Below is the answer and explanation for we use them every day, but what is the overall purpose of a search engine? We use them every day, but what is the overall purpose of a search engine? Read article

Which of the following is a benefit of search advertising over display advertising?

Below is the answer and explanation for which of the following is a benefit of search advertising over display advertising? Which of the following is a benefit of search advertising over display advertising? Search ads are more ...

Below is the answer and explanation for which of the following is a benefit of search advertising over display advertising? Which of the following is a benefit of search advertising over display advertising? Search ads are more Read article

What are three key considerations when evaluating keywords for search engine optimisation?

Below is the answer and explanation for what are three key considerations when evaluating keywords for search engine optimisation? What are three key considerations when evaluating keywords for search engine optimisation? Competition, cohesiveness, relevance. Frequency, competition, relevance. ...

Below is the answer and explanation for what are three key considerations when evaluating keywords for search engine optimisation? What are three key considerations when evaluating keywords for search engine optimisation? Competition, cohesiveness, relevance. Frequency, competition, relevance. Read article

Which of the following is a key strategy for distributing your video content?

Below is the answer and explanation for which of the following is a key strategy for distributing your video content? Which of the following is a key strategy for distributing your video content? Share videos across all ...

Below is the answer and explanation for which of the following is a key strategy for distributing your video content? Which of the following is a key strategy for distributing your video content? Share videos across all Read article