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Evergreen Content: What Is It and Why Does It Matter?

In today's fast-paced digital world, getting swept up in the chase for the latest trends and hot topics is easy. But content marketing isn't just about staying up-to-date and responding ...

In today's fast-paced digital world, getting swept up in the chase for the latest trends and hot topics is easy. But content marketing isn't just about staying up-to-date and responding Read article

Perex/lead paragraph – what is it?

A "perex" in journalism is the short introduction to an article, typically 2-5 sentences long. Its main job is to grab the reader's attention and give a hint about what ...

A "perex" in journalism is the short introduction to an article, typically 2-5 sentences long. Its main job is to grab the reader's attention and give a hint about what Read article


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