A conversion rate is a marketing metric that quantifies the proportion of instances when a user successfully completed a desired action, usually expressed as a percentage. What is a conversion ...
A conversion rate is a marketing metric that quantifies the proportion of instances when a user successfully completed a desired action, usually expressed as a percentage. What is a conversion Read article →
Google Analytics 4 (GA4), previously known as App + Web properties, is the latest upgrade to Google's renowned web analytics service. Often heralded as the "analytics of the future," GA4 ...
Google Analytics 4 (GA4), previously known as App + Web properties, is the latest upgrade to Google's renowned web analytics service. Often heralded as the "analytics of the future," GA4 Read article →
By abandoning the shopping cart in an e-shop, the story does not end, but rather begins a new chapter. Where the capacity of traditional PPC campaigns seems to end, the ...
By abandoning the shopping cart in an e-shop, the story does not end, but rather begins a new chapter. Where the capacity of traditional PPC campaigns seems to end, the Read article →
Below is the answer and explanation for which example of display targeting is not one that targets users by content? Which example of display targeting is not one that targets users by content? Remarketing. ✅ Contextual targeting. ...
Below is the answer and explanation for which example of display targeting is not one that targets users by content? Which example of display targeting is not one that targets users by content? Remarketing. ✅ Contextual targeting. Read article →
Below is the answer and explanation for fill the blank: in the world of display advertising, remarketing is a way to. Fill the blank: In the world of display advertising, remarketing is a way to. Pay less ...
Below is the answer and explanation for fill the blank: in the world of display advertising, remarketing is a way to. Fill the blank: In the world of display advertising, remarketing is a way to. Pay less Read article →
Below is the answer and explanation for remarketing is targeting ads to people who’ve already visited: Remarketing is targeting ads to people who’ve already visited: Multiple websites on the display network Your website after they’ve searched on ...
Below is the answer and explanation for remarketing is targeting ads to people who’ve already visited: Remarketing is targeting ads to people who’ve already visited: Multiple websites on the display network Your website after they’ve searched on Read article →
Below is the answer and explanation for Jackie is an advertiser who wants to reach people by using both remarketing and product listing ads. What’s the best targeting strategy for her? Jackie is an advertiser who wants ...
Below is the answer and explanation for Jackie is an advertiser who wants to reach people by using both remarketing and product listing ads. What’s the best targeting strategy for her? Jackie is an advertiser who wants Read article →
Below is the answer and explanation for if you’re using remarketing to reach people who’ve used your mobile app, they see your ads: If you’re using remarketing to reach people who’ve used your mobile app, they see ...
Below is the answer and explanation for if you’re using remarketing to reach people who’ve used your mobile app, they see your ads: If you’re using remarketing to reach people who’ve used your mobile app, they see Read article →
Below is the answer and explanation for what does remarketing allow you to do? What does remarketing allow you to do? See how many people bought your product after seeing the ad Send client emails Reconnect with ...
Below is the answer and explanation for what does remarketing allow you to do? What does remarketing allow you to do? See how many people bought your product after seeing the ad Send client emails Reconnect with Read article →
Below is the answer and explanation for which targeting option allows you to re-engage with people who visited your site by serving them ads containing the products they viewed on their visit? Which targeting option allows you ...
Below is the answer and explanation for which targeting option allows you to re-engage with people who visited your site by serving them ads containing the products they viewed on their visit? Which targeting option allows you Read article →
Below is the answer and explanation for which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads Which targeting method allows an advertiser to reach people who ...
Below is the answer and explanation for which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads Which targeting method allows an advertiser to reach people who Read article →
Below is the answer and explanation for in order to use remarketing with Google analytics In order to use remarketing with Google analytics Have a goal conversion rate of 20% Have your Google analytics and AdWords accounts ...
Below is the answer and explanation for in order to use remarketing with Google analytics In order to use remarketing with Google analytics Have a goal conversion rate of 20% Have your Google analytics and AdWords accounts Read article →
Below is the answer and explanation for Cassandra wants to customize her google display ads based on how potential customers previously engaged with her website. Which option best suits her needs? Cassandra wants to customize her google ...
Below is the answer and explanation for Cassandra wants to customize her google display ads based on how potential customers previously engaged with her website. Which option best suits her needs? Cassandra wants to customize her google Read article →
Below is the answer and explanation you’re running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them. You’re running a ...
Below is the answer and explanation you’re running a campaign for a shoe company and notice that the sales trends show many customers are adding shoes to their shopping cart, but not buying them. You’re running a Read article →
Below is the answer and explanation for Adam has determined that “Drive action” is the appropriate marketing objective for his new display campaign. What are two relevant options he might use to reach his goal? Adam has ...
Below is the answer and explanation for Adam has determined that “Drive action” is the appropriate marketing objective for his new display campaign. What are two relevant options he might use to reach his goal? Adam has Read article →
Below is the answer and explanation for Gavin is creating a Google display ads campaign to help grow sales for his online clothing store. His goal is to connect with users who previously viewed pages on his ...
Below is the answer and explanation for Gavin is creating a Google display ads campaign to help grow sales for his online clothing store. His goal is to connect with users who previously viewed pages on his Read article →
Below is the answer and explanation for research for a client who owns used car dealerships show that people who visit his website also visit certain popular car blogs. Research for a client who owns used car ...
Below is the answer and explanation for research for a client who owns used car dealerships show that people who visit his website also visit certain popular car blogs. Research for a client who owns used car Read article →
Below is the answer and explanation for Kim is seeing significant performance from her Google display remarketing campaign, and wants to expand upon it. Which targeting option should she choose to accomplish this? Kim is seeing significant ...
Below is the answer and explanation for Kim is seeing significant performance from her Google display remarketing campaign, and wants to expand upon it. Which targeting option should she choose to accomplish this? Kim is seeing significant Read article →
Below is the answer and explanation for Donna sells t-shirts featuring vintage album covers. She wants people searching for unusual t-shirts to find her website, Donna sells t-shirts featuring vintage album covers. She wants people searching for ...
Below is the answer and explanation for Donna sells t-shirts featuring vintage album covers. She wants people searching for unusual t-shirts to find her website, Donna sells t-shirts featuring vintage album covers. She wants people searching for Read article →
Below is the answer and explanation for data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s display network campaign based on your research. ...
Below is the answer and explanation for data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s display network campaign based on your research. Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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