Newsletter is a term used in English to refer to a regularly distributed publications, usually focused on one main topic of interest to its subscribers (news, important summaries, or updates). ...
Newsletter is a term used in English to refer to a regularly distributed publications, usually focused on one main topic of interest to its subscribers (news, important summaries, or updates). Read article →
A conversion rate is a marketing metric that quantifies the proportion of instances when a user successfully completed a desired action, usually expressed as a percentage. What is a conversion ...
A conversion rate is a marketing metric that quantifies the proportion of instances when a user successfully completed a desired action, usually expressed as a percentage. What is a conversion Read article →
Depending on the type of term you are bidding on, you can get an excellent quality score. It goes without saying that not every term will have a quality score ...
Depending on the type of term you are bidding on, you can get an excellent quality score. It goes without saying that not every term will have a quality score Read article →
A landing page is an independent web page that visitors can "land" on after clicking through from an email, advertisement, or another digital source. In return for something valuable, such ...
A landing page is an independent web page that visitors can "land" on after clicking through from an email, advertisement, or another digital source. In return for something valuable, such Read article →
Below is the answer and the explanation of the question someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant? Someone searches on “laptop computers” and clicks an ad. Which landing ...
Below is the answer and the explanation of the question someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant? Someone searches on “laptop computers” and clicks an ad. Which landing Read article →
Below is the answer and explanation for when using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing? When using the context of a user’s mobile ...
Below is the answer and explanation for when using the context of a user’s mobile device type, which landing page element should be first evaluated for adding contextual marketing? When using the context of a user’s mobile Read article →
Below is the answer and explanation for an ad for your upcoming webinar on network security should lead people directly to. An ad for your upcoming webinar on network security should lead people directly to. A blog ...
Below is the answer and explanation for an ad for your upcoming webinar on network security should lead people directly to. An ad for your upcoming webinar on network security should lead people directly to. A blog Read article →
Below is the answer and explanation for why is it considered a best practice to include an image or video on a landing page? Why is it considered a best practice to include an image or video ...
Below is the answer and explanation for why is it considered a best practice to include an image or video on a landing page? Why is it considered a best practice to include an image or video Read article →
Below is the answer and explanation for which of the following is an example of a video in the engage stage? Which of the following is an example of a video in the engage stage? A promotional ...
Below is the answer and explanation for which of the following is an example of a video in the engage stage? Which of the following is an example of a video in the engage stage? A promotional Read article →
Below is the answer and explanation for what are the key components of a landing page? What are the key components of a landing page? Copy, form, content offer. Headline, chat bot, form, video. Headline, copy, form, ...
Below is the answer and explanation for what are the key components of a landing page? What are the key components of a landing page? Copy, form, content offer. Headline, chat bot, form, video. Headline, copy, form, Read article →
Below is the answer and explanation for your colleague wants you to add contextual marketing to the landing page called “50 copywriting mistakes to avoid checklist.” Which of the following is not an important factor to investigate ...
Below is the answer and explanation for your colleague wants you to add contextual marketing to the landing page called “50 copywriting mistakes to avoid checklist.” Which of the following is not an important factor to investigate Read article →
Below is the answer and explanation for that are the elements of a traditional conversion path? What are the elements of a traditional conversion path? Chatbot, live chat, messaging app. Landing page, form, chatbot. ✅ Landing page, ...
Below is the answer and explanation for that are the elements of a traditional conversion path? What are the elements of a traditional conversion path? Chatbot, live chat, messaging app. Landing page, form, chatbot. ✅ Landing page, Read article →
Below is the answer and explanation for how does a landing page typically gather information about site visitors? How does a landing page typically gather information about site visitors? Using a meetings link. Using a CTA. Using ...
Below is the answer and explanation for how does a landing page typically gather information about site visitors? How does a landing page typically gather information about site visitors? Using a meetings link. Using a CTA. Using Read article →
Below is the answer and explanation for your colleague Jana would like to add a personalization token to a landing page that offers “10 Tips to generate more leads.” She would like to add the company name ...
Below is the answer and explanation for your colleague Jana would like to add a personalization token to a landing page that offers “10 Tips to generate more leads.” She would like to add the company name Read article →
Below is the answer and explanation for what happens when you clone a landing page in Hubspot? What happens when you clone a landing page in Hubspot? Hubspot creates a duplicate draft version of the page and ...
Below is the answer and explanation for what happens when you clone a landing page in Hubspot? What happens when you clone a landing page in Hubspot? Hubspot creates a duplicate draft version of the page and Read article →
Below is the answer and explanation for an automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual ...
Below is the answer and explanation for an automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual Read article →
Below is the answer and explanation for your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to ...
Below is the answer and explanation for your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to Read article →
Below is the answer and explanation for what is a landing page? What is a landing page? A single page that covers all aspects of the topic, with room for more in-depth reporting. A pop-up form. The ...
Below is the answer and explanation for what is a landing page? What is a landing page? A single page that covers all aspects of the topic, with room for more in-depth reporting. A pop-up form. The Read article →
Below is the answer and explanation for what are best practices for optimizing your conversion path? Select all that apply. What are best practices for optimizing your conversion path? Select all that apply. Align your ad creative ...
Below is the answer and explanation for what are best practices for optimizing your conversion path? Select all that apply. What are best practices for optimizing your conversion path? Select all that apply. Align your ad creative Read article →
Below is the answer and explanation for which of the following is an example of a video in the attract stage? Which of the following is an example of a video in the attract stage? A promotional ...
Below is the answer and explanation for which of the following is an example of a video in the attract stage? Which of the following is an example of a video in the attract stage? A promotional Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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