Below is the answer and explanation for your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a ...
Below is the answer and explanation for your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a Read article →
Below is the answer and explanation for you’re trying to build out a contextual marketing strategy at your company, but your boss is not seeing the value of it. How do you explain the benefit of personalization? ...
Below is the answer and explanation for you’re trying to build out a contextual marketing strategy at your company, but your boss is not seeing the value of it. How do you explain the benefit of personalization? Read article →
Below is the answer and explanation for true or false? personalization tokens work for first-time visitors for known things like their country location. True or false? personalization tokens work for first-time visitors for known things like their ...
Below is the answer and explanation for true or false? personalization tokens work for first-time visitors for known things like their country location. True or false? personalization tokens work for first-time visitors for known things like their Read article →
Below is the answer and explanation for the ABC marketing agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create ...
Below is the answer and explanation for the ABC marketing agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create Read article →
Below is the answer and explanation for in order to successfully use personalization, you need to review your contacts database and ensure all of the following except: In order to successfully use personalization, you need to review ...
Below is the answer and explanation for in order to successfully use personalization, you need to review your contacts database and ensure all of the following except: In order to successfully use personalization, you need to review Read article →
Below is the answer and explanation for true or false? dynamic content consists of entirely randomized content. True or false? dynamic content consists of entirely randomized content. True. False. ✅ Correct answer False. ✅ The above answer ...
Below is the answer and explanation for true or false? dynamic content consists of entirely randomized content. True or false? dynamic content consists of entirely randomized content. True. False. ✅ Correct answer False. ✅ The above answer Read article →
Below is the answer and explanation for which of the following is not a way that contextual marketing can help to increase conversion rates? Which of the following is not a way that contextual marketing can help ...
Below is the answer and explanation for which of the following is not a way that contextual marketing can help to increase conversion rates? Which of the following is not a way that contextual marketing can help Read article →
Below is the answer and explanation for in order to begin with contextual marketing, you should determine the opportunities. Where should you start? In order to begin with contextual marketing, you should determine the opportunities. Where should ...
Below is the answer and explanation for in order to begin with contextual marketing, you should determine the opportunities. Where should you start? In order to begin with contextual marketing, you should determine the opportunities. Where should Read article →
Below is the answer and explanation for true or false? you should always start creating a contextual marketing strategy by targeting your buyer personas. True or false? you should always start creating a contextual marketing strategy by ...
Below is the answer and explanation for true or false? you should always start creating a contextual marketing strategy by targeting your buyer personas. True or false? you should always start creating a contextual marketing strategy by Read article →
Below is the answer and explanation for when a visitor’s location cannot be determined, which of the following rules is displayed? When a visitor’s location cannot be determined, which of the following rules is displayed? The first ...
Below is the answer and explanation for when a visitor’s location cannot be determined, which of the following rules is displayed? When a visitor’s location cannot be determined, which of the following rules is displayed? The first Read article →
Below is the answer and explanation for true or false? you can use custom contact properties you’ve created for forms as personalization tokens. True or false? you can use custom contact properties you’ve created for forms as ...
Below is the answer and explanation for true or false? you can use custom contact properties you’ve created for forms as personalization tokens. True or false? you can use custom contact properties you’ve created for forms as Read article →
Below is the answer and explanation for which is not a way to ensure that the results from usability testing are consistently reliable? Which is not a way to ensure that the results from usability testing are ...
Below is the answer and explanation for which is not a way to ensure that the results from usability testing are consistently reliable? Which is not a way to ensure that the results from usability testing are Read article →
Below is the answer and explanation for what kind of users do you want to recruit for usability testing? What kind of users do you want to recruit for usability testing? Employees only. They understand your content ...
Below is the answer and explanation for what kind of users do you want to recruit for usability testing? What kind of users do you want to recruit for usability testing? Employees only. They understand your content Read article →
Below is the answer and explanation for true or false? “other campaigns” is a segmentation option used to manually segment contacts. True or false? “other campaigns” is a segmentation option used to manually segment contacts. True. False. ...
Below is the answer and explanation for true or false? “other campaigns” is a segmentation option used to manually segment contacts. True or false? “other campaigns” is a segmentation option used to manually segment contacts. True. False. Read article →
Below is the answer and explanation for your colleague Jana would like to add a personalization token to a landing page that offers “10 Tips to generate more leads.” She would like to add the company name ...
Below is the answer and explanation for your colleague Jana would like to add a personalization token to a landing page that offers “10 Tips to generate more leads.” She would like to add the company name Read article →
Below is the answer and explanation for contextual marketing is used in which stage of the Inbound methodology? Contextual marketing is used in which stage of the Inbound methodology? Attract. Convert. Close. Delight. All of the stages. ...
Below is the answer and explanation for contextual marketing is used in which stage of the Inbound methodology? Contextual marketing is used in which stage of the Inbound methodology? Attract. Convert. Close. Delight. All of the stages. Read article →
Below is the answer and explanation for your marketing director at abc marketing agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible? Your marketing ...
Below is the answer and explanation for your marketing director at abc marketing agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible? Your marketing Read article →
Below is the answer and explanation for in order to create a good user experience, simplicity is an important consideration for the website’s appeal. In order to create a good user experience, simplicity is an important consideration ...
Below is the answer and explanation for in order to create a good user experience, simplicity is an important consideration for the website’s appeal. In order to create a good user experience, simplicity is an important consideration Read article →
Below is the answer and explanation for why is it important to map out the conversion path of a smart CTA for each segment? Why is it important to map out the conversion path of a smart ...
Below is the answer and explanation for why is it important to map out the conversion path of a smart CTA for each segment? Why is it important to map out the conversion path of a smart Read article →
Below is the answer and explanation for an automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual ...
Below is the answer and explanation for an automated email that you send has a high click-through rate, but the landing page that it promotes has a low conversion rate. Which element would benefit most from contextual Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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