Below is the answer and explanation for Hank wants to use a “maximize conversions” campaign with the performance planner. Which recommendation can be provided to Hank by the performance planner? Hank wants to use a “maximize conversions” ...
Below is the answer and explanation for Hank wants to use a “maximize conversions” campaign with the performance planner. Which recommendation can be provided to Hank by the performance planner? Hank wants to use a “maximize conversions” Read article →
Below is the answer and explanation for which of the following is a core benefit of Google ads automated bidding? Which of the following is a core benefit of Google ads automated bidding? User ID-based bidding. Impression ...
Below is the answer and explanation for which of the following is a core benefit of Google ads automated bidding? Which of the following is a core benefit of Google ads automated bidding? User ID-based bidding. Impression Read article →
Below is the answer and explanation for what inventory sources allow for exclusive publisher partnerships? What inventory sources allow for exclusive publisher partnerships? Preferred deals and private auctions. ✅ Automatic deals and private auctions. Automatic deals and ...
Below is the answer and explanation for what inventory sources allow for exclusive publisher partnerships? What inventory sources allow for exclusive publisher partnerships? Preferred deals and private auctions. ✅ Automatic deals and private auctions. Automatic deals and Read article →
Below is the answer and explanation for how is the daily budget calculated for an insertion order with flight even pacing? How is the daily budget calculated for an insertion order with flight even pacing? The campaign's ...
Below is the answer and explanation for how is the daily budget calculated for an insertion order with flight even pacing? How is the daily budget calculated for an insertion order with flight even pacing? The campaign's Read article →
Below is the answer and explanation for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To ...
Below is the answer and explanation for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To Read article →
Below is the answer and explanation for where are video ads hosted for a true view campaign? Where are video ads hosted for a true view campaign? Through a third-party video hosting tool. On display & video ...
Below is the answer and explanation for where are video ads hosted for a true view campaign? Where are video ads hosted for a true view campaign? Through a third-party video hosting tool. On display & video Read article →
Below is the answer and explanation for you want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more ...
Below is the answer and explanation for you want to improve the relevance of an ad with a particular set of keywords. The goal is to increase the ad rank of the ad so it gets more Read article →
Below is the answer and explanation for what hierarchy levels are required to permission and link a YouTube channel to run true view? What hierarchy levels are required to permission and link a YouTube channel to run ...
Below is the answer and explanation for what hierarchy levels are required to permission and link a YouTube channel to run true view? What hierarchy levels are required to permission and link a YouTube channel to run Read article →
Below is the answer and explanation for how does the setup for a programmatic guaranteed deal differ from a preferred deal? How does the setup for a programmatic guaranteed deal differ from a preferred deal? The publisher ...
Below is the answer and explanation for how does the setup for a programmatic guaranteed deal differ from a preferred deal? How does the setup for a programmatic guaranteed deal differ from a preferred deal? The publisher Read article →
Below is the answer and explanation for how would you add third-party verification to a creative when campaign manager is your ad server? How would you add third-party verification to a creative when campaign manager is your ...
Below is the answer and explanation for how would you add third-party verification to a creative when campaign manager is your ad server? How would you add third-party verification to a creative when campaign manager is your Read article →
Below is the answer an explanation for what insertion order settings must be set before a campaign can go live? What insertion order settings must be set before a campaign can go live? Auto-budget allocation and targeting. ...
Below is the answer an explanation for what insertion order settings must be set before a campaign can go live? What insertion order settings must be set before a campaign can go live? Auto-budget allocation and targeting. Read article →
Below is the answer and explanation for what report shows the number of unique users for a specific website? What report shows the number of unique users for a specific website? Audience composition. Standard. Inventory availability. ✅ ...
Below is the answer and explanation for what report shows the number of unique users for a specific website? What report shows the number of unique users for a specific website? Audience composition. Standard. Inventory availability. ✅ Read article →
Below is the answer and explanation for what environment supports proximity targeting? What environment supports proximity targeting? Mobile app. ✅ True view. Mobile web. Desktop web on mobile. Correct answer Mobile app. ✅ Explanation Proximity targeting is ...
Below is the answer and explanation for what environment supports proximity targeting? What environment supports proximity targeting? Mobile app. ✅ True view. Mobile web. Desktop web on mobile. Correct answer Mobile app. ✅ Explanation Proximity targeting is Read article →
Below is the answer and explanation for which ad format supports pre-bid verification with integral ad Science? Which ad format supports pre-bid verification with integral ad Science? Bumpers. Mobile app. Display. ✅ True view. Correct answer Display. ...
Below is the answer and explanation for which ad format supports pre-bid verification with integral ad Science? Which ad format supports pre-bid verification with integral ad Science? Bumpers. Mobile app. Display. ✅ True view. Correct answer Display. Read article →
Below is the answer and explanation for what is a benefit of linking a YouTube channel to the advertiser in display & video 360? What is a benefit of linking a YouTube channel to the advertiser in ...
Below is the answer and explanation for what is a benefit of linking a YouTube channel to the advertiser in display & video 360? What is a benefit of linking a YouTube channel to the advertiser in Read article →
Below is the answer and explanation for how can an advertiser be granted access to true view inventory? How can an advertiser be granted access to true view inventory? Add a 4 percent media fee to the ...
Below is the answer and explanation for how can an advertiser be granted access to true view inventory? How can an advertiser be granted access to true view inventory? Add a 4 percent media fee to the Read article →
Below is the answer and explanation for which two settings can be edited in campaign settings? Which two settings can be edited in campaign settings? Frequency caps. ✅ Campaign goal. ✅ Creative. Bidding strategy. Correct answer Frequency ...
Below is the answer and explanation for which two settings can be edited in campaign settings? Which two settings can be edited in campaign settings? Frequency caps. ✅ Campaign goal. ✅ Creative. Bidding strategy. Correct answer Frequency Read article →
Below is the answer and explanation for what is one benefit of applying “auto budget allocation” to an insertion order’s budget settings? What is one benefit of applying “auto budget allocation” to an insertion order’s budget settings? ...
Below is the answer and explanation for what is one benefit of applying “auto budget allocation” to an insertion order’s budget settings? What is one benefit of applying “auto budget allocation” to an insertion order’s budget settings? Read article →
Below is the answer and explanation for what step should be taken to determine which creatives had the lowest eCPM over the last month? What step should be taken to determine which creatives had the lowest eCPM ...
Below is the answer and explanation for what step should be taken to determine which creatives had the lowest eCPM over the last month? What step should be taken to determine which creatives had the lowest eCPM Read article →
Below is the answer and explanation for what step should be taken to track and secure a programmatic deal with a publisher? What step should be taken to track and secure a programmatic deal with a publisher? ...
Below is the answer and explanation for what step should be taken to track and secure a programmatic deal with a publisher? What step should be taken to track and secure a programmatic deal with a publisher? Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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