Below is the answer and explanation for what’s one benefit of creating multiple ad groups? What’s one benefit of creating multiple ad groups? You can target specific ad groups into various Google networks. You can break up ...
Below is the answer and explanation for what’s one benefit of creating multiple ad groups? What’s one benefit of creating multiple ad groups? You can target specific ad groups into various Google networks. You can break up Read article →
Below is the answer and explanation for when setting up a search network campaign for a client, you want her ad to get as many clicks as possible within her budget. Which bid strategy should you use ...
Below is the answer and explanation for when setting up a search network campaign for a client, you want her ad to get as many clicks as possible within her budget. Which bid strategy should you use Read article →
Below is the answer and explanation for when choosing a maximum cost-per-click (max. CPC) bid, you should consider the amount that you make from a purchase because you want to set a bid amount that’s: When choosing ...
Below is the answer and explanation for when choosing a maximum cost-per-click (max. CPC) bid, you should consider the amount that you make from a purchase because you want to set a bid amount that’s: When choosing Read article →
Below is the answer and explanation for when reviewing the search terms report for one of your client’s campaigns, you notice several terms that aren’t relevant to what they’re advertising. How can you use this information when ...
Below is the answer and explanation for when reviewing the search terms report for one of your client’s campaigns, you notice several terms that aren’t relevant to what they’re advertising. How can you use this information when Read article →
Below is the answer and explanation for Julian wants to reach potential customers based on the type of device they’re using, but he doesn’t know how his campaign performs on different devices. Julian wants to reach potential ...
Below is the answer and explanation for Julian wants to reach potential customers based on the type of device they’re using, but he doesn’t know how his campaign performs on different devices. Julian wants to reach potential Read article →
Below is the answer and explanation for all other things being equal, if you’ve set a maximum CPC bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad ...
Below is the answer and explanation for all other things being equal, if you’ve set a maximum CPC bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad Read article →
Below is the answer and explanation for Google analytics can help you learn more about the behavior of your client’s customers because it shows you how: Google analytics can help you learn more about the behavior of ...
Below is the answer and explanation for Google analytics can help you learn more about the behavior of your client’s customers because it shows you how: Google analytics can help you learn more about the behavior of Read article →
Below is the answer and explanation for what happens when a campaign consistently meets its average daily budget What happens when a campaign consistently meets its average daily budget Ads in that campaign will stop showing for ...
Below is the answer and explanation for what happens when a campaign consistently meets its average daily budget What happens when a campaign consistently meets its average daily budget Ads in that campaign will stop showing for Read article →
Below is the answer and explanation for which bidding strategy should Sara use if her goal is to get more people to call her local catering business? Which bidding strategy should Sara use if her goal is ...
Below is the answer and explanation for which bidding strategy should Sara use if her goal is to get more people to call her local catering business? Which bidding strategy should Sara use if her goal is Read article →
Below is the answer and explanation for when creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers? When creating ...
Below is the answer and explanation for when creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers? When creating Read article →
Below is the answer and explanation for research for a client who owns used car dealerships show that people who visit his website also visit certain popular car blogs. Research for a client who owns used car ...
Below is the answer and explanation for research for a client who owns used car dealerships show that people who visit his website also visit certain popular car blogs. Research for a client who owns used car Read article →
Below is the answer and explanation for when reviewing your client’s search network campaign, you notice that the ads in one of the ad groups have a low average position. When reviewing your client’s search network campaign, ...
Below is the answer and explanation for when reviewing your client’s search network campaign, you notice that the ads in one of the ad groups have a low average position. When reviewing your client’s search network campaign, Read article →
Below is the answer and explanation for you can use keyword planner to identify: You can use keyword planner to identify: The number of negative keywords you should add. The amount of traffic potential keywords you might ...
Below is the answer and explanation for you can use keyword planner to identify: You can use keyword planner to identify: The number of negative keywords you should add. The amount of traffic potential keywords you might Read article →
Below is the answer and explanation for every time that your ad is eligible to show, ad words calculates its ad rank using your bid amount, components of quality score and Every time that your ad is ...
Below is the answer and explanation for every time that your ad is eligible to show, ad words calculates its ad rank using your bid amount, components of quality score and Every time that your ad is Read article →
Below is the answer and explanation for your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies Your client noticed that his ...
Below is the answer and explanation for your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies Your client noticed that his Read article →
Below is the answer and explanation for Cliff just started working with a client who has a very disorganized Google ads account. What’s an effective way for him. Cliff just started working with a client who has ...
Below is the answer and explanation for Cliff just started working with a client who has a very disorganized Google ads account. What’s an effective way for him. Cliff just started working with a client who has Read article →
Below is the answer and explanation for your travel agency client is running a very targeted campaign to reach people who are visiting Paris on vacation and don’t live in France Your travel agency client is running ...
Below is the answer and explanation for your travel agency client is running a very targeted campaign to reach people who are visiting Paris on vacation and don’t live in France Your travel agency client is running Read article →
Below is the answer and explanation for your client gets more conversions from ads that appear to people in Tokyo. What actions should you take to try and increase the number of conversions Your client gets more ...
Below is the answer and explanation for your client gets more conversions from ads that appear to people in Tokyo. What actions should you take to try and increase the number of conversions Your client gets more Read article →
Below is the answer and explanation for you would choose to advertise on the Google search network if you wanted to: You would choose to advertise on the Google search network if you wanted to: Reach customers ...
Below is the answer and explanation for you would choose to advertise on the Google search network if you wanted to: You would choose to advertise on the Google search network if you wanted to: Reach customers Read article →
Below is the answer and explanation for advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns. Advertising on TV, print, and radio typically requires a predetermined budget. ...
Below is the answer and explanation for advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns. Advertising on TV, print, and radio typically requires a predetermined budget. Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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