Below is the answer and explanation for Yan is working on a re-marketing list for search ads campaign. Which user could be added to a valid re-marketing audience list to ensure optimal results? Yan is working on ...
Below is the answer and explanation for Yan is working on a re-marketing list for search ads campaign. Which user could be added to a valid re-marketing audience list to ensure optimal results? Yan is working on Read article →
Below is the answer and explanation for ad extensions assist in providing users with which two things they want from their search experience? Ad extensions assist in providing users with which two things they want from their ...
Below is the answer and explanation for ad extensions assist in providing users with which two things they want from their search experience? Ad extensions assist in providing users with which two things they want from their Read article →
Below is the answer and explanation for Sophie’s been asked to create image assets that adhere to best practices for Google app campaigns. She wants to guarantee placement across all channels. At minimum, what image assets should ...
Below is the answer and explanation for Sophie’s been asked to create image assets that adhere to best practices for Google app campaigns. She wants to guarantee placement across all channels. At minimum, what image assets should Read article →
Below is the answer and explanation for your Google search text ad has three main components. The first is a headline, and the second is a description. What’s the third component? Your Google search text ad has ...
Below is the answer and explanation for your Google search text ad has three main components. The first is a headline, and the second is a description. What’s the third component? Your Google search text ad has Read article →
Below is the answer and explanation for Marta’s online store sells accessories for a widely used smartphone, and her current customer base shares a number of relevant characteristics. She believes she’ll have her best return on investment ...
Below is the answer and explanation for Marta’s online store sells accessories for a widely used smartphone, and her current customer base shares a number of relevant characteristics. She believes she’ll have her best return on investment Read article →
Below is the answer and explanation for what is one of the reasons why an advertiser should consider using performance planner on a monthly basis? What is one of the reasons why an advertiser should consider using ...
Below is the answer and explanation for what is one of the reasons why an advertiser should consider using performance planner on a monthly basis? What is one of the reasons why an advertiser should consider using Read article →
Below is the answer and explanation for Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? Measuring across ...
Below is the answer and explanation for Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? Measuring across Read article →
Below is the answer and explanation for Clara is an advertising director who’s tasked with optimizing her company’s Google search campaign. How can Clara use the optimization score to benefit her campaign? Clara is an advertising director ...
Below is the answer and explanation for Clara is an advertising director who’s tasked with optimizing her company’s Google search campaign. How can Clara use the optimization score to benefit her campaign? Clara is an advertising director Read article →
Below is the answer and explanation for You want to increase the relevance of a Google search ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve ...
Below is the answer and explanation for You want to increase the relevance of a Google search ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve Read article →
Below is the answer and explanation for Bob’s electronics company is launching the sale of a new television, ultra view 1000. Bob decides to use phrase match in his search ads campaign because he wants searches that ...
Below is the answer and explanation for Bob’s electronics company is launching the sale of a new television, ultra view 1000. Bob decides to use phrase match in his search ads campaign because he wants searches that Read article →
Below is the answer and explanation for before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Before investing in paid media, a fitness company wants ...
Below is the answer and explanation for before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Before investing in paid media, a fitness company wants Read article →
Below is the answer and explanation for Layla is learning about the benefits of using search ad extensions and has come to know that they can help to increase user engagement. What are two other benefits that ...
Below is the answer and explanation for Layla is learning about the benefits of using search ad extensions and has come to know that they can help to increase user engagement. What are two other benefits that Read article →
Below is the answer and explanation for how is using non-last-click attribution conversions useful for performance planner forecasts? How is using non-last-click attribution conversions useful for performance planner forecasts? To find growth opportunities regarding device targeting. To ...
Below is the answer and explanation for how is using non-last-click attribution conversions useful for performance planner forecasts? How is using non-last-click attribution conversions useful for performance planner forecasts? To find growth opportunities regarding device targeting. To Read article →
Below is the answer and explanation for an education company is uploading image assets for their Google app campaign. What are three guidelines they should follow to optimize their image asset mix? An education company is uploading ...
Below is the answer and explanation for an education company is uploading image assets for their Google app campaign. What are three guidelines they should follow to optimize their image asset mix? An education company is uploading Read article →
Below is the answer and explanation for Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of ...
Below is the answer and explanation for Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of Read article →
Below is the answer and explanation for Tara is using search audiences to reach her most valuable customers. Which direct benefit might she obtain by using search audience? Tara is using search audiences to reach her most ...
Below is the answer and explanation for Tara is using search audiences to reach her most valuable customers. Which direct benefit might she obtain by using search audience? Tara is using search audiences to reach her most Read article →
Below is the answer and explanation for when creating an ad, how does Greg know what it will look like to his potential customers? When creating an ad, how does Greg know what it will look like ...
Below is the answer and explanation for when creating an ad, how does Greg know what it will look like to his potential customers? When creating an ad, how does Greg know what it will look like Read article →
Below is the answer and explanation for Lilly added text and image assets to her Google app campaign ad group, but she doesn’t have a video to upload. Her app campaign may do which of the following ...
Below is the answer and explanation for Lilly added text and image assets to her Google app campaign ad group, but she doesn’t have a video to upload. Her app campaign may do which of the following Read article →
Below is the answer and explanation for as an advertiser, creating your first text ad in Google ads is a simple five-step process. Arrange the five steps in order, with the first step on top. As an ...
Below is the answer and explanation for as an advertiser, creating your first text ad in Google ads is a simple five-step process. Arrange the five steps in order, with the first step on top. As an Read article →
Below is the answer and explanation for which is required for an ad to be served to a user? Which is required for an ad to be served to a user? The keywords must be unique to ...
Below is the answer and explanation for which is required for an ad to be served to a user? Which is required for an ad to be served to a user? The keywords must be unique to Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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