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fundamentals of digital marketing final exam answers

Most web analytics tools can tell you what information about the user?

Below is the answer and explanation for most web analytics tools can tell you what information about the user? Most web analytics tools can tell you what information about the user? Their contact details, their behaviour and ...

Below is the answer and explanation for most web analytics tools can tell you what information about the user? Most web analytics tools can tell you what information about the user? Their contact details, their behaviour and Read article

If your key business goal is to get people to book rooms at your guesthouse, what data are you most likely to be interested in?

Below is the answer and explanation for if your key business goal is to get people to book rooms at your guesthouse, what data are you most likely to be interested in? If your key business goal ...

Below is the answer and explanation for if your key business goal is to get people to book rooms at your guesthouse, what data are you most likely to be interested in? If your key business goal Read article

Analytics can give you immediate valuable information about which type of customers?

Below is the answer and explanation for analytics can give you immediate valuable information about which type of customers? Analytics can give you immediate valuable information about which type of customers? Previous and current customers. ✅ Current ...

Below is the answer and explanation for analytics can give you immediate valuable information about which type of customers? Analytics can give you immediate valuable information about which type of customers? Previous and current customers. ✅ Current Read article

Fill in the blank: Website analytics can tell you _____________.

Below is the answer and explanation for fill in the blank: website analytics can tell you. Fill in the blank: website analytics can tell you. What time of day your website gets the most traffic. ✅ How ...

Below is the answer and explanation for fill in the blank: website analytics can tell you. Fill in the blank: website analytics can tell you. What time of day your website gets the most traffic. ✅ How Read article

When looking at your video analytics, you discover people are only watching the first few seconds of your video. What should you do?

Below is the answer and explanation for when looking at your video analytics, you discover people are only watching the first few seconds of your video. What should you do? When looking at your video analytics, you ...

Below is the answer and explanation for when looking at your video analytics, you discover people are only watching the first few seconds of your video. What should you do? When looking at your video analytics, you Read article

How can you take advantage of video for your product/services without actually making a video?

Below is the answer and explanation for how can you take advantage of video for your product/services without actually making a video? How can you take advantage of video for your product/services without actually making a video? ...

Below is the answer and explanation for how can you take advantage of video for your product/services without actually making a video? How can you take advantage of video for your product/services without actually making a video? Read article

Using videos in email marketing and social media is an effective way to do what?

Below is the answer and explanation for using videos in email marketing and social media is an effective way to do what? Using videos in email marketing and social media is an effective way to do what? ...

Below is the answer and explanation for using videos in email marketing and social media is an effective way to do what? Using videos in email marketing and social media is an effective way to do what? Read article

Fill in the blank: As a small business, creating videos to showcase your business or product requires only ______.

Below is the answer and explanation for fill in the blank: as a small business, creating videos to showcase your business or product requires only. Fill in the blank: as a small business, creating videos to showcase ...

Below is the answer and explanation for fill in the blank: as a small business, creating videos to showcase your business or product requires only. Fill in the blank: as a small business, creating videos to showcase Read article

What can using video as part of your online presence help you create?

Below is the answer and explanation for what can using video as part of your online presence help you create? What can using video as part of your online presence help you create? Content that will go ...

Below is the answer and explanation for what can using video as part of your online presence help you create? What can using video as part of your online presence help you create? Content that will go Read article

When incorporating videos into a digital strategy, which of the following tactics provides value to customers?

Below is the answer and explanation for when incorporating videos into a digital strategy, which of the following tactics provides value to customers? When incorporating videos into a digital strategy, which of the following tactics provides value ...

Below is the answer and explanation for when incorporating videos into a digital strategy, which of the following tactics provides value to customers? When incorporating videos into a digital strategy, which of the following tactics provides value Read article

What is the first step of display retargeting?

Below is the answer and explanation for what is the first step of display retargeting? What is the first step of display retargeting? Sourcing keywords. Defining your audience. ✅ Writing content. Setting a call to action. Correct ...

Below is the answer and explanation for what is the first step of display retargeting? What is the first step of display retargeting? Sourcing keywords. Defining your audience. ✅ Writing content. Setting a call to action. Correct Read article

If a person adds a product to a shopping basket but then leaves the website, which of the following tactics is most likely to encourage that person to return and purchase the product?

Below is the answer and explanation for if a person adds a product to a shopping basket but then leaves the website, which of the following tactics is most likely to encourage that person to return and ...

Below is the answer and explanation for if a person adds a product to a shopping basket but then leaves the website, which of the following tactics is most likely to encourage that person to return and Read article

Which of the following is true when purchasing ad placements on an advertising network?

Below is the answer and explanation for which of the following is true when purchasing ad placements on an advertising network? Which of the following is true when purchasing ad placements on an advertising network? You always ...

Below is the answer and explanation for which of the following is true when purchasing ad placements on an advertising network? Which of the following is true when purchasing ad placements on an advertising network? You always Read article

Which of the following is an example of the type of data that advertising networks automatically collect and share with businesses?

Below is the answer and explanation for which of the following is an example of the type of data that advertising networks automatically collect and share with businesses? Which of the following is an example of the ...

Below is the answer and explanation for which of the following is an example of the type of data that advertising networks automatically collect and share with businesses? Which of the following is an example of the Read article

In what way can display advertising be effective?

Below is the answer and explanation for in what way can display advertising be effective? In what way can display advertising be effective? It guarantees more visitors to your site. It guarantees increased sales. It drives traffic ...

Below is the answer and explanation for in what way can display advertising be effective? In what way can display advertising be effective? It guarantees more visitors to your site. It guarantees increased sales. It drives traffic Read article

When setting up display advertising campaigns, who can you target?

Below is the answer and explanation for when setting up display advertising campaigns, who can you target? When setting up display advertising campaigns, who can you target? People with specific names. People who speak different languages. ✅ ...

Below is the answer and explanation for when setting up display advertising campaigns, who can you target? When setting up display advertising campaigns, who can you target? People with specific names. People who speak different languages. ✅ Read article

When using search engine marketing, where can your ads appear?

Below is the answer and explanation for when using search engine marketing, where can your ads appear? When using search engine marketing, where can your ads appear? Only on search engines. ✅ Only on websites. On search ...

Below is the answer and explanation for when using search engine marketing, where can your ads appear? When using search engine marketing, where can your ads appear? Only on search engines. ✅ Only on websites. On search Read article

Fill in the blank: The ads on search engines are usually made up of ________.

Below is the answer and explanation for fill in the blank: the ads on search engines are usually made up of. Fill in the blank: the ads on search engines are usually made up of. Audio. Video. ...

Below is the answer and explanation for fill in the blank: the ads on search engines are usually made up of. Fill in the blank: the ads on search engines are usually made up of. Audio. Video. Read article

If you own a film blog, which type of customer can you expect to reach with display advertising?

Below is the answer and explanation for if you own a film blog, which type of customer can you expect to reach with display advertising? If you own a film blog, which type of customer can you ...

Below is the answer and explanation for if you own a film blog, which type of customer can you expect to reach with display advertising? If you own a film blog, which type of customer can you Read article

Which of the following statements is true when it comes to running email campaigns for a business?

Below is the answer and explanation for which of the following statements is true when it comes to running email campaigns for a business? Which of the following statements is true when it comes to running email ...

Below is the answer and explanation for which of the following statements is true when it comes to running email campaigns for a business? Which of the following statements is true when it comes to running email Read article