Let's start with the general A/B testing definition. A/B testing, also known as split testing or bucket testing, is a method of comparing two versions of content to determine which ...
Let's start with the general A/B testing definition. A/B testing, also known as split testing or bucket testing, is a method of comparing two versions of content to determine which Read article →
The term "time of inactivity" refers to the duration since a user last interacted with an app. It holds significant importance in identifying and categorizing inactive users based on how ...
The term "time of inactivity" refers to the duration since a user last interacted with an app. It holds significant importance in identifying and categorizing inactive users based on how Read article →
In the contemporary digital era, application developers and marketers are always on the lookout for ways to optimize user engagement. One of the potent tools they've gravitated towards is Facebook ...
In the contemporary digital era, application developers and marketers are always on the lookout for ways to optimize user engagement. One of the potent tools they've gravitated towards is Facebook Read article →
ROI, short for return on investment, is a widely used metric in business to assess the effectiveness of investments in generating revenue. At its core, ROI measures the ratio of ...
ROI, short for return on investment, is a widely used metric in business to assess the effectiveness of investments in generating revenue. At its core, ROI measures the ratio of Read article →
The term "in-app purchases" refers to the ability of users to make purchases within a mobile application, such as acquiring additional content, or goods, or subscribing to services. What is ...
The term "in-app purchases" refers to the ability of users to make purchases within a mobile application, such as acquiring additional content, or goods, or subscribing to services. What is Read article →
Below is the answer and explanation for what can be done with the help of the marketing calendar? Choose three answers. What can be done with the help of the marketing calendar? Choose three answers. Arranging and ...
Below is the answer and explanation for what can be done with the help of the marketing calendar? Choose three answers. What can be done with the help of the marketing calendar? Choose three answers. Arranging and Read article →
Below is the answer and explanation for fill in the blanks. when it comes to content benchmarking, there are several tools that can help you out. enables you to see how certain articles perform in terms of ...
Below is the answer and explanation for fill in the blanks. when it comes to content benchmarking, there are several tools that can help you out. enables you to see how certain articles perform in terms of Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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