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CTR – what is click through rate and how is it calculated?

Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's ...

Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's Read article

Google Analytics 4/GA4 attribution guide: The latest updates on the transition

Google Analytics 4 (GA4) is the latest version of Google's analytics platform, which has been designed to offer more advanced tracking and analysis capabilities compared to its predecessor, Universal Analytics ...

Google Analytics 4 (GA4) is the latest version of Google's analytics platform, which has been designed to offer more advanced tracking and analysis capabilities compared to its predecessor, Universal Analytics Read article

A/B testing is available in which HubSpot tools? Select all that apply.

Below is the answer and explanation for A/B testing is available in which Hubspot tools? Select all that apply. A/B testing is available in which Hubspot tools? Select all that apply. CTAs. ✅ Sequences. Workflows. Email. ✅ ...

Below is the answer and explanation for A/B testing is available in which Hubspot tools? Select all that apply. A/B testing is available in which Hubspot tools? Select all that apply. CTAs. ✅ Sequences. Workflows. Email. ✅ Read article

Choose all that apply. Which methods can you use to research your user’s goals on your website?

Below is the answer and explanation for choose all that apply. Which methods can you use to research your user’s goals on your website? Choose all that apply. Which methods can you use to research your user’s ...

Below is the answer and explanation for choose all that apply. Which methods can you use to research your user’s goals on your website? Choose all that apply. Which methods can you use to research your user’s Read article

Opt-In Email

Definition: An Opt-in email refers to an email that is precisely demanded by the recipient. Information: What an opt-in email means has been a hot topic since the beginning. “Single opt-in” vs. “Double opt-in” The phrase single opt-in refers to the ...

Definition: An Opt-in email refers to an email that is precisely demanded by the recipient. Information: What an opt-in email means has been a hot topic since the beginning. “Single opt-in” vs. “Double opt-in” The phrase single opt-in refers to the Read article

HTML Email

Definition: As compared to plain text email, this email is designed by employing HTML. Information: The visual appeal of the web is brought to the email inbox through HTML email. The email inbox was earlier featured with ...

Definition: As compared to plain text email, this email is designed by employing HTML. Information: The visual appeal of the web is brought to the email inbox through HTML email. The email inbox was earlier featured with Read article

Email Marketing

Definition Advertising of services or products through email is known as email marketing. Information: Email is a multifaceted channel. It includes formats such as plain text, rich media, and HTML. The content in it can be personalized ...

Definition Advertising of services or products through email is known as email marketing. Information: Email is a multifaceted channel. It includes formats such as plain text, rich media, and HTML. The content in it can be personalized Read article

Email Spam

Definition: Email Spam refers to an undesired and unrequested email. Information: The interpretation of email spam is imprecise as everyone has their specific definition of what it means. As it persists, an individual has a different perception ...

Definition: Email Spam refers to an undesired and unrequested email. Information: The interpretation of email spam is imprecise as everyone has their specific definition of what it means. As it persists, an individual has a different perception Read article