Below is the answer and explanation for how can a site be blacklisted from an advertiser’s media buys? How can a site be blacklisted from an advertiser’s media buys? Use the audience composition report and exclude audiences ...
Below is the answer and explanation for how can a site be blacklisted from an advertiser’s media buys? How can a site be blacklisted from an advertiser’s media buys? Use the audience composition report and exclude audiences Read article →
Below is the answer and explanation for how are line items affected when a user edits the default targeting for insertion orders? How are line items affected when a user edits the default targeting for insertion orders? ...
Below is the answer and explanation for how are line items affected when a user edits the default targeting for insertion orders? How are line items affected when a user edits the default targeting for insertion orders? Read article →
Below is the answer and explanation for what does an audit status of “pending, servable” mean? What does an audit status of “pending, servable” mean? The creative will not serve until resubmitted for approval. The creative will ...
Below is the answer and explanation for what does an audit status of “pending, servable” mean? What does an audit status of “pending, servable” mean? The creative will not serve until resubmitted for approval. The creative will Read article →
Below is the answer and explanation for what feature allows users to adjust fixed bids for different geographies or device types? What feature allows users to adjust fixed bids for different geographies or device types? View ability ...
Below is the answer and explanation for what feature allows users to adjust fixed bids for different geographies or device types? What feature allows users to adjust fixed bids for different geographies or device types? View ability Read article →
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ ...
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ Read article →
Below is the answer and explanation for what should be used to investigate why a line item isn’t winning the majority of qualifying open auction impressions? What should be used to investigate why a line item isn’t ...
Below is the answer and explanation for what should be used to investigate why a line item isn’t winning the majority of qualifying open auction impressions? What should be used to investigate why a line item isn’t Read article →
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ ...
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ Read article →
Below is the answer and explanation for what should be used to investigate why a line item isn’t winning the majority of qualifying open auction impressions? What should be used to investigate why a line item isn’t ...
Below is the answer and explanation for what should be used to investigate why a line item isn’t winning the majority of qualifying open auction impressions? What should be used to investigate why a line item isn’t Read article →
Below is the answer and explanation for which two pacing scenarios represent spend-behavior that’s working as intended? Which two pacing scenarios represent spend-behavior that’s working as intended? Even pacing line item overspends in the first six hours, ...
Below is the answer and explanation for which two pacing scenarios represent spend-behavior that’s working as intended? Which two pacing scenarios represent spend-behavior that’s working as intended? Even pacing line item overspends in the first six hours, Read article →
Below is the answer and explanation for what are two ways to check why a private deal is not running? What are two ways to check why a private deal is not running? Search the history logs ...
Below is the answer and explanation for what are two ways to check why a private deal is not running? What are two ways to check why a private deal is not running? Search the history logs Read article →
Below is the answer and explanation for how can a group of URLs be excluded across advertisers? How can a group of URLs be excluded across advertisers? Create a channel of URLs and exclude it in advertiser ...
Below is the answer and explanation for how can a group of URLs be excluded across advertisers? How can a group of URLs be excluded across advertisers? Create a channel of URLs and exclude it in advertiser Read article →
Below is the answer and explanation for to access a first-party audience list from a floodlight tag in display & video 360, what step should be taken in campaign manager? To access a first-party audience list from ...
Below is the answer and explanation for to access a first-party audience list from a floodlight tag in display & video 360, what step should be taken in campaign manager? To access a first-party audience list from Read article →
Below is the answer and explanation for how can a campaign be activated after creating it? How can a campaign be activated after creating it? Upload a campaign structured data file with “live” in the status column. ...
Below is the answer and explanation for how can a campaign be activated after creating it? How can a campaign be activated after creating it? Upload a campaign structured data file with “live” in the status column. Read article →
Below is the answer and explanation for what timezone is applied to inline charts and metrics data? What timezone is applied to inline charts and metrics data? The user's timezone. US Pacific timezone. The advertiser's timezone. ✅ ...
Below is the answer and explanation for what timezone is applied to inline charts and metrics data? What timezone is applied to inline charts and metrics data? The user's timezone. US Pacific timezone. The advertiser's timezone. ✅ Read article →
Below is the answer and explanation for what are two ways to make bulk changes within display & video 360 campaigns? What are two ways to make bulk changes within display & video 360 campaigns? Update within ...
Below is the answer and explanation for what are two ways to make bulk changes within display & video 360 campaigns? What are two ways to make bulk changes within display & video 360 campaigns? Update within Read article →
Below is the answer and explanation for what data cannot be evaluated with a standard or general performance report? What data cannot be evaluated with a standard or general performance report? View ability metrics across each IO ...
Below is the answer and explanation for what data cannot be evaluated with a standard or general performance report? What data cannot be evaluated with a standard or general performance report? View ability metrics across each IO Read article →
Below is the answer and explanation for which exchanges have their own creative audit process? Which exchanges have their own creative audit process? Every exchange has its own creative audit process. Google ads manager only. Ad roll, ...
Below is the answer and explanation for which exchanges have their own creative audit process? Which exchanges have their own creative audit process? Every exchange has its own creative audit process. Google ads manager only. Ad roll, Read article →
Below is the answer and explanation for how can a profit margin be applied to the revenue metric? How can a profit margin be applied to the revenue metric? Assign the pixel to a line item's conversion ...
Below is the answer and explanation for how can a profit margin be applied to the revenue metric? How can a profit margin be applied to the revenue metric? Assign the pixel to a line item's conversion Read article →
Below is the answer and explanation for which ad formats cannot be assigned to a single line item? Which ad formats cannot be assigned to a single line item? Image and HTML5. True view and video. ✅ ...
Below is the answer and explanation for which ad formats cannot be assigned to a single line item? Which ad formats cannot be assigned to a single line item? Image and HTML5. True view and video. ✅ Read article →
Below is the answer and explanation for to send data from campaign manager to display & video 360, what initial step should be taken? To send data from campaign manager to display & video 360, what initial ...
Below is the answer and explanation for to send data from campaign manager to display & video 360, what initial step should be taken? To send data from campaign manager to display & video 360, what initial Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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