An ad server is a software platform responsible for overseeing the deployment of digital advertising campaigns. What exactly is an ad server? What's the role of an ad server? An ...
An ad server is a software platform responsible for overseeing the deployment of digital advertising campaigns. What exactly is an ad server? What's the role of an ad server? An Read article →
Below is the answer and explanation for scenario: you’ve been tasked with debriefing your marketing team on the results of the latest advertising campaign. Your primary goals were to generate new leads and customers for the business. ...
Below is the answer and explanation for scenario: you’ve been tasked with debriefing your marketing team on the results of the latest advertising campaign. Your primary goals were to generate new leads and customers for the business. Read article →
Below is the answer and explanation forased on the data below, which is the most effective advertising campaign? Based on the data below, which is the most effective advertising campaign? Campaign 1 because it has a greater ...
Below is the answer and explanation forased on the data below, which is the most effective advertising campaign? Based on the data below, which is the most effective advertising campaign? Campaign 1 because it has a greater Read article →
Below is the answer and explanation for based on the data below, which is the most effective advertising campaign? Based on the data below, which is the most effective advertising campaign? Campaign 1 because it drove more ...
Below is the answer and explanation for based on the data below, which is the most effective advertising campaign? Based on the data below, which is the most effective advertising campaign? Campaign 1 because it drove more Read article →
Below is the answer and explanation for what are two ways dynamic search ads brings value to an advertising campaign? What are two ways dynamic search ads brings value to an advertising campaign? It promotes advertising on ...
Below is the answer and explanation for what are two ways dynamic search ads brings value to an advertising campaign? What are two ways dynamic search ads brings value to an advertising campaign? It promotes advertising on Read article →
Below is the answer and explanation for what happens when a campaign consistently meets its average daily budget What happens when a campaign consistently meets its average daily budget Ads in that campaign will stop showing for ...
Below is the answer and explanation for what happens when a campaign consistently meets its average daily budget What happens when a campaign consistently meets its average daily budget Ads in that campaign will stop showing for Read article →
Below is the answer and explanation for Mary is tasked with designing an advertising campaign for her company’s an online pet food store and app, and is exploring different campaign options. Which campaign types are available to ...
Below is the answer and explanation for Mary is tasked with designing an advertising campaign for her company’s an online pet food store and app, and is exploring different campaign options. Which campaign types are available to Read article →
Below is the answer and explanation for Jimmy sells televisions on his website. He notices he’s getting traffic from searches for a brand he doesn’t carry, and sets up a negative keyword for that brand. How does ...
Below is the answer and explanation for Jimmy sells televisions on his website. He notices he’s getting traffic from searches for a brand he doesn’t carry, and sets up a negative keyword for that brand. How does Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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