To understand SEO strategy, you need to know about its history. When it started, it was completely based on getting a high keyword density and having your link everywhere on the internet to lead more people to your website. To achieve this, the easiest options of “keyword stuffing” and “link farming” were applied by black-hat SEOs. Google’s algorithm always aims to give out the best results. However, previously, the algorithm had flaws in it and these were easy to make use of. The real game of SEO strategy in early times was all about finding out these flaws and using them to advantage. The black-hat SEOs used these in every way they could. This even included using keyword stuffing everywhere or using white text on white backgrounds. They would even pay money to link farms to make many sites that connect to the original website and it was always worth it as all of it worked in their benefit. These SEO tricks became the source of earning a lot of money for some digital marketing experts.
In today’s world, these SEO strategies lead you to either facing punishments or getting you blacklisted. In the past, algorithms hardly ever had any updates and improvements, but now there are regular updates with new information for improvements. These help to avoid scammers and also gives searchers the best results. Penguin and Panda in Google have a very important part in dealing with flaws and improving SEO’s today. Google’s aim has always been the same to reward the best sites, no matter what the searched keywords are. As a result of that, those who took help by using white-hat SEOs are now facing the benefits.
If an SEO firm offers you their services, avoid them. As SEO is now difficult and evolving which requires you to have a good plan and budget. To reach the top in search engine rankings and maintain the level, you need to hire committed and skilled SEO experts in form of a digital marketing team. SEO is now based on more than just on-page copy, links, and keywords. It now includes activities to drive traffic, such as email marketing, social media sharing, customer relationship management (CRM), and a good content strategy. It smartly involves and uses elements such as User experience (UX) and user interface (UI) design, conversion rate optimization (CRO), and call-to-action (CTA) strategy. It also makes good use of content marketing, blog posts, landing pages, infographics, video, on-page updates, PR, and keyword analysis.
In conclusion, the best SEO strategy has links that are earned in a legal way through good content and link outreach. The difficult and complicated tasks can only be handled by experts such as UX/UI designers, conversion specialists, keyword analysts, journalists, web developers, videographers, etc. SEO and its strategies are not a matter of a single person anymore.
KRCMIC is one of the best SEO companies, ranking in the top three spots for over 250 competitive keyword phrases. As the SEO strategy of KRCMIC is at the top, it makes us one of the best SEO companies in Czech. Hire us if you want to meet your objectives with our customized best SEO strategies. We believe there are thousands of searches for your services daily, and we can make your SEO Strategy work effectively for you.
Need professional assistance for SEO Strategy? Then you can email me at info@krcmic.com, call at +420 722 829 579 or use the form below. Would you like to expand your business network? Then don't forget to follow me on LinkedIn, Facebook, Instagram and Twitter.
In my digital marketing glossary there are defined digital marketing terms to help you understand the industry terms and broaden your knowledge over the various digital marketing topics.
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I’ve cooperated with Michal on numerous projects, related to SEO incl. content creation, web development, UX/UI design, online graphics, and web analysis. Our projects were always delivered on time and with great quality. What I appreciate about working with Michal the most is his business drive, mentor-like approach, flexibility, and honesty. Michal won’t do pointless work for you, he will help you choose and execute the right approach, instead.
We hired Michal as a digital consultant when were creating a new company website. He helped us put together a basic idea of how the new site should work in term of UX, prepared very detailed wireframes, provided the content and coordinated our external teams. I appreciate his professional approach, his great communication skills and proactivity. After the successful website launch, we contacted Michal several times and this resulted in a long-term cooperation.
Michal is extremely hardworking and purposeful. Somehow I suspect that it has not happened yet that he did not achieve what he intended. If you need to realize something, then contact Michal. He is your Man.
Michal is very hardworking manager with an excellent instinct for business. I got to know him as a courageous and decisive person and it does make a lot of fun to work and to develop new ideas and business opportunities with him . Besides that he is a cool guy to have a beer with...
Having worked with Michal for nearly two years, I can say he is an empathetic mentor, an indispensable collaborator, a fluid manager, a supportive colleague, and funny guy. Michal does everything with a smile. It is a great pleasure working with him.
I had an opportunity to cooperate with Michal on several client's projects. Michal is a self organized, target driven and customer oriented individual with huge knowledge and experience with online marketing. I can only recommend Michal for any company.
After our introductory gathering, Michal and I decided to sit down together in person. During the initial months of administrating the joint-cooperation, I truly admired his perspective towards work ethics and aims. He is one of the most competent content marketing specialists. I am truly motivated by the leadership behavior he displays towards his team and his endeavors towards exploring better strategies for corrective measures.
I have worked with Michal since 2012 and have always had great results from him. He is a dependable, hard working individual. He understands the importance of his work and the impact it has on the business and knows what does and does not work. He is specialized in analytics field and extremely knowledgeable about the online space in every aspect. And you do not find many "SEO guys" who try to really care about the content not just about some rubbish magical metrics:)
