Hi, my name is Michal Krčmář
I am a digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.

Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD Show more

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Why to choose me?

120+

projects delivered

for small and big clients all over the world.

13+

years experience

in digital business.

98%

positive reviews

from clients.

My clients include some of the really big brands

Get these 2 big advantages on your side

Knowledge and profi approach

  • I am in the business for 13+ years. I have tried several executive and managerial positions. Run my own startups. Almost every problem you will face in your company or in your own business, I probably already had to solve in the past.
  • I will only ever recommend what is best for your business.
  • I have huge overlaps into other areas of marketing. As you may know to become a successful in digital marketing, you must be familiar with each type of online marketing. But many sections of digital marketing overlap. PPC, content or PR, for instance, contributes to SEO. And you have to know what types of synergies they can create or how they can interact with each other (in positive and in negative way). As I had hand on practical experience with all areas of digital marketing I can provide you an expert advice.
  • My reputation is critical to my success, so I will never lie or over-promise. If your requirements are beyond my ability, I will recommend the best freelance designers / developers / marketers I know (and only those I work with in the past). And can even project manage them for you if necessary.
  • I will spend time to understand you, your business and your requirements. For jobs that require more of my time I can work within your team at your offices either all the time or occasionally. For everything else I will schedule face-to-face or online meetings with you/your team. I use tools such as Asana, Skype, Viber to ensure communication is clear and projects run efficiently.

Team power of experts

  • As founder of digital agency Onlineandweb.com I can reach any of our 20+ internal colleagues or 100+ certified external collaborators or proven subcontractors.
  • I also have a very wide network of contacts and most of them I know personally. So you are not limited only by my knowledge (as you know – nobody knows everything, but everybody knows something). I learned in the past how important is to know who to call or whom to ask. In case I hadn’t been able to find a solution on my own, in 99 % of cases someone from my contacts can help you or probably will know the solution straight away.
  • This can speed up the delivery a lot and you will always get the high skilled expert for specific area. And what more – you are sure, the work you need will always get to the final state. As you probably know relying on only one person can sometimes be very tricky.
  • Also my team can easily handle also big projects where you need professional, synchronized and well coordinated team of experts.
  • In addition, we offer flexible prices. We are not too expensive, but also not having the lowest prices on the market :-). However we primarily work for large corporate companies and organizations, small business can still afford us too – if their project is meaningful, we can adjust prices to client’s needs.

Recent blog posts

Doorway Page

Definition Doorway pages are specially created for specific keywords to have a good rating in search engines. They give access to visitors for visiting the central content. Information: Practically, doorway pages can be used in many ways. ...

Definition Doorway pages are specially created for specific keywords to have a good rating in search engines. They give access to visitors for visiting the central content. Information: Practically, doorway pages can be used in many ways. Read article

Doorway Domain

Definition: It is a domain especially utilized for specific keywords to have a good rating in search engines. They provide admittance to visitors who want to gain access to the central domain. Information: Doorway domains are types ...

Definition: It is a domain especially utilized for specific keywords to have a good rating in search engines. They provide admittance to visitors who want to gain access to the central domain. Information: Doorway domains are types Read article

Deep Linking

Definition: It links to a web page instead of linking to the home page of any site. Information: Due to the commercialization of the internet, deep linking has recently become slightly controversial. A prime advantage of the ...

Definition: It links to a web page instead of linking to the home page of any site. Information: Due to the commercialization of the internet, deep linking has recently become slightly controversial. A prime advantage of the Read article

Dedicated IP

Definition: Dedicated IP is a form of IP address that is exclusive to a particular website. Information: SSL predominantly requires dedicated IP addresses. Dedicated IPs are generally favored by search engine optimizers to prevent getting involved in ...

Definition: Dedicated IP is a form of IP address that is exclusive to a particular website. Information: SSL predominantly requires dedicated IP addresses. Dedicated IPs are generally favored by search engine optimizers to prevent getting involved in Read article

Dedicated Hosting

Definition: Dedicated hosting is a choice by which the host provides hosting. It manages the apparatus by devoting a whole server to the websites of the customer. Information: This form of web hosting is cheaper than shared ...

Definition: Dedicated hosting is a choice by which the host provides hosting. It manages the apparatus by devoting a whole server to the websites of the customer. Information: This form of web hosting is cheaper than shared Read article

Data Transfer

Definition: It is the overall quantity of outgoing traffic coming from a website, mostly calculated in gigabytes (GB). Information: It generally omits email. It is important to note the dissimilarity between data transfer and bandwidth as it ...

Definition: It is the overall quantity of outgoing traffic coming from a website, mostly calculated in gigabytes (GB). Information: It generally omits email. It is important to note the dissimilarity between data transfer and bandwidth as it Read article

Data Studio

Definition: It is a feature provided by Google for free that enables customers to create customized reports with the help of data taken from the advertising services of Google as well as extrinsic sources. Information: Data Studio ...

Definition: It is a feature provided by Google for free that enables customers to create customized reports with the help of data taken from the advertising services of Google as well as extrinsic sources. Information: Data Studio Read article

Customer Acquisition Cost

Definition: Customer Acquisition Cost is the cost connected with procuring a new client. Information: By dividing the whole amount of acquisition charges by the whole amount of new clients, the cost of customer acquisition can be estimated. ...

Definition: Customer Acquisition Cost is the cost connected with procuring a new client. Information: By dividing the whole amount of acquisition charges by the whole amount of new clients, the cost of customer acquisition can be estimated. Read article

CPC (Cost Per Click)

Definition: Cost per click is the charge or rate remunerated for a click. Information: Pay-per-click (PPC) is another term used for cost-per-click (CPC), and they are used as synonyms and antonyms. PPC defines the charging rate based ...

Definition: Cost per click is the charge or rate remunerated for a click. Information: Pay-per-click (PPC) is another term used for cost-per-click (CPC), and they are used as synonyms and antonyms. PPC defines the charging rate based Read article

CPA (Cost Per Action)

Definition It is a model of subscription for online marketing. This subscription is established on certified acts, including registrations or sales. Information: A CPA contract specifies that it is normal to have registrations and sales along with ...

Definition It is a model of subscription for online marketing. This subscription is established on certified acts, including registrations or sales. Information: A CPA contract specifies that it is normal to have registrations and sales along with Read article

CPL (Cost Per Lead)

Definition It is an online model of deposit for marketing in which the deposit is Information: Cost per lead (CPL) is one type of marketing based on execution. It can be said that CPL is at the ...

Definition It is an online model of deposit for marketing in which the deposit is Information: Cost per lead (CPL) is one type of marketing based on execution. It can be said that CPL is at the Read article

Cookie

Definition For remembering the preferences, websites store information in the form of cookies on the user’s computer for future needs. Information Cookies are stored in the visitor’s hard drive by the web browser from the webserver. At ...

Definition For remembering the preferences, websites store information in the form of cookies on the user’s computer for future needs. Information Cookies are stored in the visitor’s hard drive by the web browser from the webserver. At Read article

CPM (Cost Per Mille)

Definition Cost per mille (CPM) is the technical expression of cost per thousand impressions. Information: Marketing done through impressions is known as the CPM model. It is different from the various marketing strategies of pay-for-performance, where remuneration ...

Definition Cost per mille (CPM) is the technical expression of cost per thousand impressions. Information: Marketing done through impressions is known as the CPM model. It is different from the various marketing strategies of pay-for-performance, where remuneration Read article

Favicon

Definition: Favicon refers to a tiny icon utilized by a few browsers to distinguish a bookmarked Web site. Information: The size of the layout of a favicon in the Favorites list is 16×16. “.Ico” extension identifies files. ...

Definition: Favicon refers to a tiny icon utilized by a few browsers to distinguish a bookmarked Web site. Information: The size of the layout of a favicon in the Favorites list is 16×16. “.Ico” extension identifies files. Read article

Ezine

Definition: Ezine refers to a computerized magazine, distributed through a Web site or an email newsletter. Information: Ezines are diverse in size and reach, ranging from infrequent newsletters seizing a few subscribers to daily journals capturing several ...

Definition: Ezine refers to a computerized magazine, distributed through a Web site or an email newsletter. Information: Ezines are diverse in size and reach, ranging from infrequent newsletters seizing a few subscribers to daily journals capturing several Read article

Facebook

Definition Facebook is a social networking website established at facebook.com. Information: Facebook is one of the largest social networking websites that exist, with 750+ million dynamic users since July 2011. Advertisers now focus more on Facebook after ...

Definition Facebook is a social networking website established at facebook.com. Information: Facebook is one of the largest social networking websites that exist, with 750+ million dynamic users since July 2011. Advertisers now focus more on Facebook after Read article

Exclusivity

Definition: Exclusivity refers to an agreement term in which a party yields another party the sole rights regarding a specific trade function. Information: A few advertising networks command exclusivity. Others do not require exclusivity, though they propose much greater ...

Definition: Exclusivity refers to an agreement term in which a party yields another party the sole rights regarding a specific trade function. Information: A few advertising networks command exclusivity. Others do not require exclusivity, though they propose much greater Read article

Email Spam

Definition: Email Spam refers to an undesired and unrequested email. Information: The interpretation of email spam is imprecise as everyone has their specific definition of what it means. As it persists, an individual has a different perception ...

Definition: Email Spam refers to an undesired and unrequested email. Information: The interpretation of email spam is imprecise as everyone has their specific definition of what it means. As it persists, an individual has a different perception Read article

Domain Name

Definition: Domain Name refers to the section of an entity displayed on the Internet. Information: There are several stages of domains. Models of the different stages are listed below: Top-level (TLD) – .com, .net, .org, .Edu, .gov 2nd-level – business, shopping, ...

Definition: Domain Name refers to the section of an entity displayed on the Internet. Information: There are several stages of domains. Models of the different stages are listed below: Top-level (TLD) – .com, .net, .org, .Edu, .gov 2nd-level – business, shopping, Read article

Disintermediation

Definition: Disintermediation refers to the termination of agents in the supply chain, which suggests “cutting out the middlemen.” Information: Numerous people used the network economy to terminate middle agents, facilitating a straight route from the manufacturer to ...

Definition: Disintermediation refers to the termination of agents in the supply chain, which suggests “cutting out the middlemen.” Information: Numerous people used the network economy to terminate middle agents, facilitating a straight route from the manufacturer to Read article

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