Hi, my name is Michal Krčmář
I am a digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.

Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD Show more

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Why to choose me?

120+

projects delivered

for small and big clients all over the world.

13+

years experience

in digital business.

98%

positive reviews

from clients.

My clients include some of the really big brands

Get these 2 big advantages on your side

Knowledge and profi approach

  • I am in the business for 13+ years. I have tried several executive and managerial positions. Run my own startups. Almost every problem you will face in your company or in your own business, I probably already had to solve in the past.
  • I will only ever recommend what is best for your business.
  • I have huge overlaps into other areas of marketing. As you may know to become a successful in digital marketing, you must be familiar with each type of online marketing. But many sections of digital marketing overlap. PPC, content or PR, for instance, contributes to SEO. And you have to know what types of synergies they can create or how they can interact with each other (in positive and in negative way). As I had hand on practical experience with all areas of digital marketing I can provide you an expert advice.
  • My reputation is critical to my success, so I will never lie or over-promise. If your requirements are beyond my ability, I will recommend the best freelance designers / developers / marketers I know (and only those I work with in the past). And can even project manage them for you if necessary.
  • I will spend time to understand you, your business and your requirements. For jobs that require more of my time I can work within your team at your offices either all the time or occasionally. For everything else I will schedule face-to-face or online meetings with you/your team. I use tools such as Asana, Skype, Viber to ensure communication is clear and projects run efficiently.

Team power of experts

  • As founder of digital agency Onlineandweb.com I can reach any of our 20+ internal colleagues or 100+ certified external collaborators or proven subcontractors.
  • I also have a very wide network of contacts and most of them I know personally. So you are not limited only by my knowledge (as you know – nobody knows everything, but everybody knows something). I learned in the past how important is to know who to call or whom to ask. In case I hadn’t been able to find a solution on my own, in 99 % of cases someone from my contacts can help you or probably will know the solution straight away.
  • This can speed up the delivery a lot and you will always get the high skilled expert for specific area. And what more – you are sure, the work you need will always get to the final state. As you probably know relying on only one person can sometimes be very tricky.
  • Also my team can easily handle also big projects where you need professional, synchronized and well coordinated team of experts.
  • In addition, we offer flexible prices. We are not too expensive, but also not having the lowest prices on the market :-). However we primarily work for large corporate companies and organizations, small business can still afford us too – if their project is meaningful, we can adjust prices to client’s needs.

Recent blog posts

Bill has released a new line of products for his business and is using Google display ads to influence customer consideration. How does Google Display Ads targeting help Bill reach his marketing objective?

Below is the answer for Bill has released a new line of products for his business and is using Google display ads to influence customer consideration. How does Google display ads targeting help Bill reach his marketing ...

Below is the answer for Bill has released a new line of products for his business and is using Google display ads to influence customer consideration. How does Google display ads targeting help Bill reach his marketing Read article

Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google Search campaign as part of her overall strategy. What value can be recognized by launching a Google Search campaign?

Below is the answer and explanation for Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google search campaign as part of her overall strategy. What value can ...

Below is the answer and explanation for Bernadette’s in charge of marketing a new product in a highly competitive segment. She’s planning to launch a Google search campaign as part of her overall strategy. What value can Read article

In order to drive sales with her Google Display Ads campaign, Charlotte wants to reach audiences who looked at products on her website, with new ads for those exact products. Which targeting option should she choose to help achieve that goal?

Below is the answer for in order to drive sales with her Google Display Ads campaign, Charlotte wants to reach audiences who looked at products on her website, with new ads for those exact products. Which targeting ...

Below is the answer for in order to drive sales with her Google Display Ads campaign, Charlotte wants to reach audiences who looked at products on her website, with new ads for those exact products. Which targeting Read article

Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google Ads auction?

Below is the answer and explanation for Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google ads auction? Singh’s marketing company has created an ...

Below is the answer and explanation for Singh’s marketing company has created an enticing ad that receives many clicks. What effect will the ad likely have on the Google ads auction? Singh’s marketing company has created an Read article

A water-sports company specializes in custom-made watercrafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which two searches may prompt the marketing manager’s ad?

Below is the answer and explanation for a water-sports company specializes in custom-made water crafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which ...

Below is the answer and explanation for a water-sports company specializes in custom-made water crafts and accessories. Their marketing manager decides to use the broad-match keyword, “boat.” The manager then adds “paddle” as a broad-match modifier. Which Read article

Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?

Below is the answer for Hank wants to use a “Maximize Conversions” campaign with the performance planner. Which recommendation can be provided to Hank by the performance planner? for the question Hank wants to use a “Maximize ...

Below is the answer for Hank wants to use a “Maximize Conversions” campaign with the performance planner. Which recommendation can be provided to Hank by the performance planner? for the question Hank wants to use a “Maximize Read article

How does Google Display Ads drive marketing results every day for thousands of advertisers around the world?

Below is the answer for Google display ads drive marketing results every day for thousands of advertisers around the world. For the question How do Google display ads drive marketing results every day for thousands of advertisers ...

Below is the answer for Google display ads drive marketing results every day for thousands of advertisers around the world. For the question How do Google display ads drive marketing results every day for thousands of advertisers Read article

Which statement is true regarding conversion rates between apps and mobile web?

Below is the answer and explanation for which statement is true regarding conversion rates between apps and mobile web? which statement is true regarding conversion rates between apps and mobile web? Mobile web generates conversion rates three ...

Below is the answer and explanation for which statement is true regarding conversion rates between apps and mobile web? which statement is true regarding conversion rates between apps and mobile web? Mobile web generates conversion rates three Read article

An advertiser should group their campaigns by:

Below is the answer and explanation for an advertiser should group their campaigns by: An advertiser should group their campaigns by: Type of product or service. ✅ Number of keywords. Maximum cost-per-click (CPC) bids. Number of ad ...

Below is the answer and explanation for an advertiser should group their campaigns by: An advertiser should group their campaigns by: Type of product or service. ✅ Number of keywords. Maximum cost-per-click (CPC) bids. Number of ad Read article

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