Hi, my name is Michal Krčmář
I am a digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.

Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD Show more

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Why to choose me?

120+

projects delivered

for small and big clients all over the world.

13+

years experience

in digital business.

98%

positive reviews

from clients.

My clients include some of the really big brands

Get these 2 big advantages on your side

Knowledge and profi approach

  • I am in the business for 13+ years. I have tried several executive and managerial positions. Run my own startups. Almost every problem you will face in your company or in your own business, I probably already had to solve in the past.
  • I will only ever recommend what is best for your business.
  • I have huge overlaps into other areas of marketing. As you may know to become a successful in digital marketing, you must be familiar with each type of online marketing. But many sections of digital marketing overlap. PPC, content or PR, for instance, contributes to SEO. And you have to know what types of synergies they can create or how they can interact with each other (in positive and in negative way). As I had hand on practical experience with all areas of digital marketing I can provide you an expert advice.
  • My reputation is critical to my success, so I will never lie or over-promise. If your requirements are beyond my ability, I will recommend the best freelance designers / developers / marketers I know (and only those I work with in the past). And can even project manage them for you if necessary.
  • I will spend time to understand you, your business and your requirements. For jobs that require more of my time I can work within your team at your offices either all the time or occasionally. For everything else I will schedule face-to-face or online meetings with you/your team. I use tools such as Asana, Skype, Viber to ensure communication is clear and projects run efficiently.

Team power of experts

  • As founder of digital agency Onlineandweb.com I can reach any of our 20+ internal colleagues or 100+ certified external collaborators or proven subcontractors.
  • I also have a very wide network of contacts and most of them I know personally. So you are not limited only by my knowledge (as you know – nobody knows everything, but everybody knows something). I learned in the past how important is to know who to call or whom to ask. In case I hadn’t been able to find a solution on my own, in 99 % of cases someone from my contacts can help you or probably will know the solution straight away.
  • This can speed up the delivery a lot and you will always get the high skilled expert for specific area. And what more – you are sure, the work you need will always get to the final state. As you probably know relying on only one person can sometimes be very tricky.
  • Also my team can easily handle also big projects where you need professional, synchronized and well coordinated team of experts.
  • In addition, we offer flexible prices. We are not too expensive, but also not having the lowest prices on the market :-). However we primarily work for large corporate companies and organizations, small business can still afford us too – if their project is meaningful, we can adjust prices to client’s needs.

Recent blog posts

Jill is a marketer at The Green Thumb, a plant nursery that delivers plants to your doorstep. Her main buyer persona is young women who want to add greenery to their apartments but don’t know how to properly take care of plants. On The Green Thumb’s website they have the page “Which Plant Is Right For You?” that shows all the plants they offer and what environments they are suited for. How can Jill personalize this page to better target her buyer persona?

Below is the answer and explanation for Jill is a marketer at the green thumb, a plant nursery that delivers plants to your doorstep. Her main buyer persona is young women who want to add greenery to ...

Below is the answer and explanation for Jill is a marketer at the green thumb, a plant nursery that delivers plants to your doorstep. Her main buyer persona is young women who want to add greenery to Read article

Which CMS tool would you use to find the file size of a PNG?

Below is the answer and explanation for which CMS tool would you use to find the file size of a PNG? Which CMS tool would you use to find the file size of a PNG? Email settings. ...

Below is the answer and explanation for which CMS tool would you use to find the file size of a PNG? Which CMS tool would you use to find the file size of a PNG? Email settings. Read article

What happens during operational planning?

Below is the answer and explanation for what happens during operational planning? What happens during operational planning? Operational planning breaks down the long-term goals of the strategic plan into short-term goals and activities. ✅ Operational planning focuses ...

Below is the answer and explanation for what happens during operational planning? What happens during operational planning? Operational planning breaks down the long-term goals of the strategic plan into short-term goals and activities. ✅ Operational planning focuses Read article

Here’s a paragraph from a recap email: “You need to get into your new office space before the end of this quarter. You have aggressive hiring goals for next quarter and if you haven’t relocated into a larger space by then, you won’t be able to hit those goals. On the other hand, if you get into the space you’re currently looking at, the amenities included in that space will help you attract new talent.” Which part of the explore phase does it accomplish?

Below is the answer and explanation for here’s a paragraph from a recap email: “You need to get into your new office space before the end of this quarter. You have aggressive hiring goals for next quarter ...

Below is the answer and explanation for here’s a paragraph from a recap email: “You need to get into your new office space before the end of this quarter. You have aggressive hiring goals for next quarter Read article

Which data structure does HubL use for storing data in key and value pairs?

Below is the answer and explanation for which data structure does HubL use for storing data in key and value pairs? Which data structure does HubL use for storing data in key and value pairs? Lists. Dictionaries. ...

Below is the answer and explanation for which data structure does HubL use for storing data in key and value pairs? Which data structure does HubL use for storing data in key and value pairs? Lists. Dictionaries. Read article

Your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a recommended approach because:

Below is the answer and explanation for your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a ...

Below is the answer and explanation for your colleague Shane wants to add contextual marketing to all of your company’s landing pages by the end of this month. You respond by telling Shane that this isn’t a Read article

Why is user-generated content (UGC) so important? Choose all that apply.

Below is the answer and explanation for why is user-generated content (UGC) so important? Choose all that apply. Why is user-generated content (UGC) so important? Choose all that apply. UGC helps brands understand their target audience. ✅ ...

Below is the answer and explanation for why is user-generated content (UGC) so important? Choose all that apply. Why is user-generated content (UGC) so important? Choose all that apply. UGC helps brands understand their target audience. ✅ Read article

True or false? It’s not a good policy to delete all negative comments.

Below is the answer and explanation for true or false? it’s not a good policy to delete all negative comments. True or false? it’s not a good policy to delete all negative comments. True. ✅ False. Correct ...

Below is the answer and explanation for true or false? it’s not a good policy to delete all negative comments. True or false? it’s not a good policy to delete all negative comments. True. ✅ False. Correct Read article

True or false? HubDB is a good place to store customer data such as credit card numbers.

Below is the answer and explanation for true or false? HubDB is a good place to store customer data such as credit card numbers. True or false? HubDB is a good place to store customer data such ...

Below is the answer and explanation for true or false? HubDB is a good place to store customer data such as credit card numbers. True or false? HubDB is a good place to store customer data such Read article

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