Below is the answer and explanation for the question of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

• The tease, amplify, echo method
• The direct-shot storytelling method
• The answer/user/question method
• The follow-up storytelling method ✅

correct answer

The follow-up storytelling method ✅

explanation

The follow-up storytelling method: Viewers are served one longer piece of creative, followed by shorter ads reminding them what they watched.
In the follow-up storytelling method, long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it, is used.

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