Below is the answer and explanation for the question in which of the following circumstances would you want to increase the default session timeout length in GA?

In which of the following circumstances would you want to increase the default session timeout length in GA?

• The average length of video on your site is 35 minutes. ✅
• The default session timeout length is set dynamically by Google Analytics and you cannot change it.
• You need to start collecting real-time data
• User typically spends less than 2 minutes on each page of your site.

Correct answer

The average length of video on your site is 35 minutes. ✅

Explanation

The length of a session and campaign depends on your site and business. Here are a few ideas to get you started thinking about session and campaign timeouts:

• If your site automatically signs a user out after being inactive for a certain amount of time, set the session timeout to match that length of time.
• Lengthen the session time if you have a lot of content and expect users to take a long time engaging with that content. Conversely, shorten the session time if the site has a small amount of content.
• Set the campaign timeout handling to the same amount of time the campaign is going to run or expected to be relevant. Clicks to a social media micro-campaign might not be relevant for more than a few days after launch.

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