Below is the answer and the explanation for the question heather has a mobile app she wants people to keep using once they’ve downloaded it. How can she make it more engaging?

Heather has a mobile app she wants people to keep using once they’ve downloaded it. How can she make it more engaging?

• Customize the app for each format (phone, tablet, computer)
• Add some large, memory-intensive graphics
• Set up custom deep links ✅
• Use the bid strategy “Maximize engagement”

Correct answer

Set up custom deep links ✅

explanation

Heather has a mobile app. If she wants people to keep using once they’ve downloaded it. She should set up custom deep linksto make it more engaging. For your destination URL in-app engagement ads, you can use a link that just opens your app, or a deep link that will send people directly to a specific screen in your app. tracking parameters are allowed for these links.

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