Below is the answer and explanation for Google ads follow the media rating council’s standards for view ability. What’s required for an ad to be counted as a viewable impression?

Google ads follow the media rating council’s standards for view ability. What’s required for an ad to be counted as a viewable impression?

• An ad must be more than 75% on screen for more than two seconds.
• An ad must be more than 75% on-screen for more than five seconds.
• An ad must be more than 50% on screen for more than five seconds.
• An ad must be more than 50% on screen for more than two second. ✅

Correct answer

• An ad must be more than 50% on screen for more than two second. ✅

Explanation

Google Ads follows the media rating council’s standards for viewability, so an ad must be more than 50% on screen for more than two seconds to be counted as a viewable impression. This means that ads only get conversion credit when users can actually view them.

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