Below is the answer and explanation Brian’s desired audience isn’t covered by the segments In-Market audiences offers. What’s another suitable option Brian could choose to help him influence potential customer consideration?

Brian’s desired audience isn’t covered by the segments In-Market audiences offers.

What’s another suitable option Brian could choose to help him influence potential customer consideration?

• Similar Audiences
• Standard remarketing
• Demographic targeting
• Custom Intent audiences ✅

Correct answer

Custom Intent audiences ✅

Explanation

If you want to create a tailored audience that isn’t covered in one of our In-Market audience segments, Custom Intent is for you. So Brian can choose Custom Intent Audience to influence potential customers even if it isn’t covered by the segments In-Market audiences offers.

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