Digital Marketing

To begin, we believe there is room for both: seasonal campaigns, as well as establishing activities that are always on and always available when your audience is seeking them. To ...

To begin, we believe there is room for both: seasonal campaigns, as well as establishing activities that are always on and always available when your audience is seeking them. To Read article →

Depending on the type of term you are bidding on, you can get an excellent quality score. It goes without saying that not every term will have a quality score ...

Depending on the type of term you are bidding on, you can get an excellent quality score. It goes without saying that not every term will have a quality score Read article →

The internet is a huge place and is filled with all of the world's information that anyone can access from anywhere. “ In 2021, the number of internet users worldwide ...

The internet is a huge place and is filled with all of the world's information that anyone can access from anywhere. “ In 2021, the number of internet users worldwide Read article →

Social media is a standard communication channel for most of the companies from the B2C market. However, B2B companies have held some reservations in regard to involving social media in ...

Social media is a standard communication channel for most of the companies from the B2C market. However, B2B companies have held some reservations in regard to involving social media in Read article →

By abandoning the shopping cart in an e-shop, the story does not end, but rather begins a new chapter. Where the capacity of traditional PPC campaigns seems to end, the ...

By abandoning the shopping cart in an e-shop, the story does not end, but rather begins a new chapter. Where the capacity of traditional PPC campaigns seems to end, the Read article →

Nowadays, Facebook is one of the best platforms for publishing your ads. However, if you make too many mistakes in your ads, then Facebook itself benefits more than your company. ...

Nowadays, Facebook is one of the best platforms for publishing your ads. However, if you make too many mistakes in your ads, then Facebook itself benefits more than your company. Read article →

To consider what advertisement fatigue is, let's begin with an example. Consider how many times you've changed the channel because you've seen the same commercial ten times that night. Assume ...

To consider what advertisement fatigue is, let's begin with an example. Consider how many times you've changed the channel because you've seen the same commercial ten times that night. Assume Read article →

On July 1, 2023, Google will move all users of Google Analytics to its latest version, Google Analytics 4 (GA4), and retire Google Analytics 3 (likewise known as Universal Analytics ...

On July 1, 2023, Google will move all users of Google Analytics to its latest version, Google Analytics 4 (GA4), and retire Google Analytics 3 (likewise known as Universal Analytics Read article →

It absolutely is. It may seem like a crazy idea, but all you need are a few things that you need to do in case you don't want to be ...

It absolutely is. It may seem like a crazy idea, but all you need are a few things that you need to do in case you don't want to be Read article →

What are the benefits of the always-on approach? The short explanation is - because you are ready to engage with our audience when they’re ready. But first, let's start with ...

What are the benefits of the always-on approach? The short explanation is - because you are ready to engage with our audience when they’re ready. But first, let's start with Read article →