Google Certification Test Questions&Answers

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Credit: https://skillshop.exceedlms.com/

All copyrights and credits go to Google skillshop as they are the original creator of the test and sole owner of the content.

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The increased use of the Internet presents a lot of potential for which types of businesses?

Below is the answer and explanation for the increased use of the internet presents a lot of potential for which types of businesses? The increased use of the internet presents a lot of potential for which types ...

Which of the following factors wouldn’t change an account’s optimization score?

Below is the answer and explanation for which of the following factors wouldn’t change an account’s optimization score? Which of the following factors wouldn’t change an account’s optimization score? Changes in auction dynamics. Changes in tracked conversions. ...

When setting a long-term strategy for app promotion, it’s important to recognize that objectives may change over time. Put the following phases in the recommended order of occurrence.

Below is the answer and explanation for when setting a long-term strategy for app promotion, it’s important to recognize that objectives may change over time. Put the following phases in the recommended order of occurrence. When setting ...

Which two features may be used to log additional information about a click? (select two)Select All Correct Responses

Below is the answer and explanation for which two features may be used to log additional information about a click? which two features may be used to log additional information about a click? Event tags. ✅ Image ...

Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?

Below is the answer and explanation for Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, ...

You’ve seen great results from your Google Search campaigns when using Remarketing Lists for Search Ads. How might you amplify those results?

Below is the answer and explanation for you’ve seen great results from your Google search campaigns when using re-marketing lists for search ads. How might you amplify those results? You’ve seen great results from your Google search ...

How can Performance Planner serve your business?

Below is the answer and explanation for how can performance planner serve your business? How can performance planner serve your business? By finding areas of your total budget that could contribute to marketing. By determining which of ...

You’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bids or ads. Which category describes the users that visited your homepage

Below is the answer and explanation for you’d like to create remarketing lists based on your customer’s journey through your website so that you can target them with different bids or ads. Which category describes the users ...

Caleb owns a music store and is creating an ad group for musical instrument rentals. What would be the most appropriate landing page for his ad?

Below is the answer and explanation for Caleb owns a music store and is creating an ad group for musical instrument rentals. What would be the most appropriate landing page for his ad? Caleb owns a music ...

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Who am I?

Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

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