Below is the answer and explanation for the question an advertiser wants to know the minimum amount of money that she must spend on an AdWords campaign. What should you tell her?

An advertiser wants to know the minimum amount of money that she must spend on an adWords campaign. What should you tell her?

• $100.00
• $5
• $2
• There is no minimum ✅

correct answer

There is no minimum ✅

explanation

There is no minimum amount needed for adwords campaign. Even the bid is charged on the basis of quality score and ad rank. Your quality score is a measure of how relevant your ad is to a customer, and includes multiple performance factors like view rates. Once your quality score is determined, it’s multiplied by your max CPV bid to rank your ads among other advertisers. That’s called Ad rank.

Read more here: https://support.google.com/adwords/answer/2472735

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