Below is the answer and explanation for the question jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?

Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?

• Target impression share
• Maximize conversions
• Target return on ad spend (Target ROAS)
• Maximize clicks ✅

correct answer

Maximize clicks ✅

explanation

Maximize clicks bidding strategy is set bids to try to get you as many clicks as possible within a target spending amount that you choose. Being the director of marketing, jasmine should use the “maximize click” bidding strategy if Jasmine has been given a set budget to drive as many potential customers as possible to her clothing store’s chain website.

• Learn more here: https://skillshop.exceedlms.com/student/path/18061-google-ads-display-certification
• Fourth chapter: Deliver the Right Message on Google Display Ads
• Sub-Chapter: Choose the right bidding strategy

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

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