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To access a first-party audience list from a Floodlight tag in Display & Video 360, what step should be taken in Campaign Manager?

Below is the answer and explanation for to access a first-party audience list from a floodlight tag in display & video 360, what step should be taken in campaign manager?

To access a first-party audience list from a floodlight tag in display & video 360, what step should be taken in campaign manager?

  • Add a display & video 360 macro to the floodlight tag.
  • Set the floodlight tag to accept dynamic tags.
  • Add a custom variable for audience targeting.
  • Assign the floodlight tag to an audience list. âś…

Correct answer

Assign the floodlight tag to an audience list. âś…

Explanation

If you’ve linked your floodlight configuration to your advertiser, you can target new audience lists in display & video 360 as soon as they’ve been created as floodlight activities in campaign manager. Occasionally, it may take up to an hour for a newly created floodlight activity to appear in display & video 360.

The above answer and explanation are for the question to access a first-party audience list from a floodlight tag in display & video 360, what step should be taken in campaign manager?

To learn more about Google campaign certification: Skillshop Google campaign manager certification.

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