What cost model only calculates cost for impressions measured as viewable by Active View?
Below is the answer and explanation for what cost model only calculates cost for impressions measured as viewable by active view?
What cost model only calculates cost for impressions measured as viewable by active view?
- CPA.
- CPM.
- vCPM. âś…
- CPC.
Correct answer
vCPM. âś…
Explanation
(Active view: viewable Impressions Ă· 1000) Ă— Rate
The advertiser is charged for every thousand impressions measured as viewable by active view.
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Source : justfreetools.com
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