Below is the answer and explanation for Luca’s running a Google app campaign for news publisher World news Online. Why should Luca care about the quality of World News Online’s listing on Google play?

Luca’s running a Google app campaign for news publisher World news Online. Why should Luca care about the quality of World News Online’s listing on Google play?

• Information on the play listing page is used for app push notifications.
• World news Online customers have higher expectations than average users.
• A high-quality listing will encourage downloads by users from the Google app campaign. ✅
  
• Information on the play listing page is used by Google app campaigns as creative assets. ✅
  

Correct answer

• A high-quality listing will encourage downloads by users from the Google app campaign. ✅
  
• Information on the Play listing page is used by Google app campaigns as creative assets. ✅

Explanation

Create a compelling first time user experience that begins in the app store, before the download. Make sure your app title, description, icon, feature graphic, screenshots, and video provide a clear and accurate representation of your app experience.

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