Below is the answer and explanation for what’s usually the last touch point at which you might influence a user’s decision to install your app?

What’s usually the last touch point at which you might influence a user’s decision to install your app?

• App campaign ad.
• Website where the app is featured.
• Offline marketing efforts.
• App store listing. ✅

Correct answer

App store listing. ✅

Explanation

Create a compelling first time user experience that begins in the app store, before the download. Make sure your app title, description, icon, feature graphic, screenshots, and video provide a clear and accurate representation of your app experience. It’s important to invest in your app store listing because it’s the last opportunity to influence a user’s decision to install your app.

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