A running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?
Below is the answer and explanation for a running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?
A running shoe company wants to reach “avid marathon runners” instead of just “sports fans”. Which targeting method should this advertiser use?
- Affinity audiences
- Custom affinity audiences âś…
- Demographic targeting
- Managed placements
Correct Answer
Custom affinity audiences âś…
Explanation
With custom affinity audiences, you can create audiences that are more tailored to your brands, compared to our broad, TV-like affinity audiences. For example, rather than reaching sports fans, a running shoe company may want to reach avid marathon runners instead.
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Source : justfreetools.com
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