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Which factors should an advertiser consider when deciding on a bidding strategy?

Below is the answer and explanation for which factors should an advertiser consider when deciding on a bidding strategy?

Which factors should an advertiser consider when deciding on a bidding strategy?

  • Customer search history, competition, and conversions
  • Ad schedule and budget
  • Results, targeted locations, and purchase history
  • User journey complexities, performance, and auctions ✅ 

Correct Answer

User journey complexities, performance, and auctions ✅ 

Explanation

When deciding on a bidding strategy an advertiser consider User journey complexities, performance, and auctions. Setting the appropriate bid is a complex but essential challenge. Below are some key factors to keep in mind.

  • Performance
  • User Journey Complexities
  • Auctions

The above question is related to Google ads display certification. You can find all the updated questions and answers related to Google ads display certification on the “Google ads display certification” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

To learn more about Google ads display certification: Skillshop display ads certification.

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